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Entrepreneurial Culture – Chapter 13

Entrepreneurial Culture – Chapter 13. Nature of Culture Components of Culture Levels of Culture Core Ideology and the Envisioned Future Elements of an Entrepreneurial Culture Cintas Model Individualism vs Collectivism Failure Chain of Greatness. Nature of Culture.

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Entrepreneurial Culture – Chapter 13

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  1. Entrepreneurial Culture – Chapter 13 • Nature of Culture • Components of Culture • Levels of Culture • Core Ideology and the Envisioned Future • Elements of an Entrepreneurial Culture • Cintas Model • Individualism vs Collectivism • Failure • Chain of Greatness

  2. Nature of Culture • Basic beliefs and assumptions about the company • Emotional aspect • Reflect history • Inherently symbolic • Fuzzy • Substance and Form

  3. Components of Culture • Values • Rules of Conduct • Vocabulary • Methodology • Rituals • Myths and Stores

  4. Levels of Culture • Three levels • Assumptions – Substance • Values – Substance • Artifacts and Creations - Form • Figure 13.1 • Culture underlies all components of work environment that support entrepreneurship

  5. Core Ideology and the Envisioned Future • Core Ideology • Core values • Core purpose – never ending quest • Envisioned Future • Clear and compelling goals to be achieved • Vivid description of what it will take to get there

  6. Elements of an Entrepreneurial Culture • People and empowerment focused • Value creation through innovation and change • Attention to the basics • Hands-on management • Doing the right thing • Freedom to grow and to fail • Commitment and personal responsibility • Emphasis on the future and a sense of urgency

  7. Issues Confronting Entrepreneurial Culture • Conflicting value choices – Primary Values • Balance • Quantitative vs Qualitative decision-making basis • Healthy discontent

  8. Cintas Model • Proactively manages culture • Ownership driven • Four characteristics: • We are professional • We live by the rules and have high ethical and moral standards • We act with a sense of urgency in everything we do • We have a sense of positive discontent

  9. Individualism vs Collectivism • Individualism • Self-orientation • Emphasis on self-efficiency and control • Pursuit of individual goals • Value system driven by pride in their own accomplishments • Collectivism • Group-orientation • Subordination of personal interests and goals • Emphasis on sharing • Concern for group welfare • Table 13.3 • Entrepreneurial Intensity is achieved by balance between individualism and collectivism

  10. Failure • Entrepreneurial Firm embraces it • Perceived • Psychological • Types: Moral, Personal, Uncontrollable • Figure 13.4 • Failure can enhance success only if learning is taking place

  11. Chain of Greatness • Timmons Model • Figure 13.5 • Vision • Learning • Entrepreneurial Mindset and Values • Responsibility and Accountability • Results

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