4th Japan Invention Machine User meeting 2003.09.10

1. 4th Japan Invention Machine User meeting 2003.09.10

2. History of TRIZ Activity at KOREA

3. TRIZ Software(S/W) Data from TRIZKOREA Ltd. Etc* means LG Life Science, LG Electrical Line,LG Industrial Electric,LG-OTIS

4. 3 TRIZ Missions at Company TRIZ Experts Consulting for Solving Breakthrough Problem Although field engineers have more than 10 year’s experience at his own field, there is possibility of mental inertia existence. Cooperation with TRIZ expert will reduce the time for solving problem. Education of Field Engineer for them to Solve Difficult Problem However TRIZ expert’s ability is superior, without deep understanding of the engineering system, No good & practical result. If field engineer can use TRIZ effectively, the result can not be compared with anything. TRIZ Research Based on Practical TRIZ Experience For that Company TRIZ theory must develop continuously. The best battle field is engineering field. Such an TRIZ research will be done naturally and automatically, if the company could use TRIZ efficiently. TRIZ is on evolution.

5. 4 Key Success Points at Company Calculated Money From Mass Production Systematic & Attractive Education Course Breakthrough Patent From Research Field Deep Understanding & Research about TRIZ

6. What does break the success of TRIZ? #1 Education Course must be short Education Course must be long Systematic & Attractive Education Course Engineer can not master TRIZ during 1 or 2 weeks. TRIZ different with Taguchi or QFD absolutely. Project Manager will not send his workers for 1 or 2 month #1 Segmented Principle Deep Understanding & Research about TRIZ SAMSUNG made TRIZ-1,2,3,5 education course. TRIZ-1 is one day light course. By the help of on-line education TRIZ-4, total education time is 2 month without bothering engineers. Basic course TRIZ-1,2,3,5 is 120 hour.

7. TRIZ Education Curriculum

8. TRIZ Education Curriculum

9. What does break the success of TRIZ? #2 Too many tools at TRIZ Theory must be simple Systematic & Attractive Education Course “A theory is the more impressive the greater the simplicity of its premises, the more extended its area of applicability ” by Einstein 40 Principle, Contradiction Matrix, Su-Field Analysis, 76 standard solutions, ARIZ, Effect DB, … What are those? Unified & Simple Understanding Deep Understanding & Research about TRIZ Company could not see any trace of using TRIZ by Russian TRIZ experts. They just see sky and A4 paper at desk with pen in his hand. But the generated idea is superior in quality and quantity. There must be something in TRIZ. But what is it?

10. Why so many tools? Altshuller’s explanation “ARIZ will convert initial problem to contradiction model Or convert to Su-Field model Or other models of of TRIZ.” *from TRIZ master Ikovenko.

11. What is general approach at TRIZ ? To TRIZ expert, this path is well known. To define initial problem, cooperation between TRIZ expert and field engineer is necessary To field engineer, this path is well known. Trial & Error. Mental Inertia. *from Nikolai Khomenko

12. Unified and Understanding at SAMSUNG The laws of Technology Evolution Function Analysis at TOC….. Ideal Final Result ARIZ Contradiction: Resource: 40 Inventive Solution & Separation Principle Su-F Analysis & 76 Standard Solution Multi Screen Method Effects DB Knowledgist….. Contradiction Matrix Principle Module at TOC….. Real Problem

13. Unified and Simple Understanding Ideal Final Result ARIZ Contradiction: Resource: 40 Inventive Solution & Separation Principle Su-F Analysis & 76 Standard Solution Real Problem

14. Unified and Simple Understanding Ideal Final Result ARIZ Contradiction: Resource: 40 Inventive Solution & Separation Principle Su-F Analysis & 76 Standard Solution Real Problem

15. Unified and Simple Understanding Practical Solution Practical Solution Ideal Final Result ARIZ Contradiction: Resource: 40 Inventive Solution & Separation Principle Su-F Analysis & 76 Standard Solution Real Problem

16. Unified and Simple Understanding “Christmas Tree” diagram.

17. On-line TRIZ Education Program

18. On-line TRIZ Education Program

19. On-line TRIZ Education Program

20. On-line TRIZ Education Program

21. On-line TRIZ Education Program

22. On-line TRIZ Education Program

23. What does break the success of TRIZ? #3 Invention Challenge Calculated Money From Mass Production Idea is just Idea. Concept is just concept. Everyman who have new idea is always a crack until its realization. “Not Invented Here Syndrome” DFSS 6sigma + TRIZ Breakthrough Patent From Research Field 6 sigma was start at Motorola for mass production line for increase productivity to the level of Japan. GE adopted 6sigma. They improved it to R&D department, DFSS, overcoming demerit of Motorola 6sigma. SAMSUNG improved one more time GE’s DFSS with help of TRIZ.

24. TRIZ in 6sigma Why is it necessary? The typical engineering approach is to compromise, but that approach does not lead to an invention. An Invention overcomes the contradiction. Destiny of Quality is already decided at design stage. Research Product Development Manufacturing DMADOV SAMSUNG DMADV GE DMAIC Motorola Improved Design for 6sigma Level Quality. Design Improvement & Optimization based on Customer need. Robust Design. Optimization is just optimization. Breakthrough than improvement. We need jump to next S-curve. Customer’s CTQ. Data Based Analysis. Statistical Decision. “Analyzing Data will Guide to the solution For 6sigma Level Quality”

25. SAMSUNG Standard DFSS with 3T Quality SS DFSS Limited Improvement area SS DFSS include Breakthrough with Improvement. At every Breakthrough Area, decision based on Technology Strategy is necessary. SS DFSS provide another Tool: technology Roadmap (TR). To increase the speed of Development, SS DFSS provide Systematic Technology Management Tool: technology Tree (TT). Breakthrough Area. TRIZ position at SS DFSS GE DFSS Efficient Improvement area Time

26. Analyze Of Usual DFSS Functional Flow Diagram Market Segmentation Start QFD-3 Business Plan Process Mapping Strategic FMEA C&E Matrix VOC Collection Process FMEA KJ Method Control Plan QFD-1 Capability Analysis Concept Generation DOE Pugh Concept Selection RSA QFD-2 Taguchi End SPC

27. Analyze Of Usual DFSS Functional Flow Diagram Vital Few X Selection Market Segmentation QFD-3 Start Strategy Business Plan Process Mapping Strategic FMEA C&E Matrix Process FMEA VOC Collection Concept Engineering & Design Score Card.Big Y Selection. Control Plan KJ Method Capability Analysis QFD-1 DOE Doing Experiment. Optimization with Robust. Concept Generation RSA Pugh Concept Selection Taguchi QFD-2 End SPC

28. Strong Point of Usual DFSS Strong Point of Usual DFSS Functional Flow Diagram Vital Few X Selection Start Market Segmentation QFD-3 Strategy Process Mapping Business Plan C&E Matrix Strategic FMEA Process FMEA VOC Collection Concept Engineering & Design Score Card.Big Y Selection. Control Plan KJ Method Capability Analysis QFD-1 DOE Concept Generation Doing Experiment. Optimization with Robust. DOE/RSA Pugh Concept Selection DOE/Taguchi QFD-2 End SPC

29. Week Point of Usual DFSS Functional Flow Diagram Vital Few X Selection Week Point of Usual DFSS Start QFD-3 Market Segmentation Process Mapping Strategy Business Plan C&E Matrix Strategic FMEA Process FMEA VOC Collection Control Plan Concept Engineering & Design Score Card.Big Y Selection. KJ Method Capability Analysis QFD-1 DOE Doing Experiment. Optimization with Robust. Concept Generation DOE/RSA Pugh Concept Selection DOE/Taguchi QFD-2 End SPC

30. Week Point of Usual DFSS. Why? Why is this area Week Point ? Start Market Segmentation Strategy Business Plan There is no specific tool at Concept Generation stage. They just recommend Brain Storming or Six Thinking Hats. But such a method is just a way of Discussion or Idea sharing, not Idea Generation Tool. What to do for Ida generation ? Strategic FMEA Concept Engineering & Design Score Card.Big Y Selection. VOC Collection KJ Method QFD-1 This Method combines all possible Partial Ideas, and evaluate, and Decide final solution.But, there is also no recommendation About How to generate Idea for Combination. Concept Generation Pugh Concept Selection QFD-2

31. Week Point of Usual DFSS. Why? Why is this area Week Point ? Start Market Segmentation Strategy Business Plan Too much oriented without Consideration Of Specific Technology Situation.Engineer is not an Wizard. This is CTQ Flow down for Customer, Technology Spec for Marketing. We need also Technology Flow Down For Engineer especially at Research Center where the customer is Field Engineer at Mass Production Line. Strategic FMEA VOC Collection Concept Engineering & Design Score Card.Big Y Selection. KJ Method QFD-1 Concept Generation Pugh Concept Selection QFD-2

32. Week Point of Usual DFSS. Why? Why is this area Week Point ? Start Market Segmentation Strategy Too much oriented without Consideration Of Specific Technology Situation.These searching is just based on Market. But Sometimes market is driven by New Technology. Without Consideration of Technology History, Strategy, The possibility of success will be decrease. Business Plan Strategic FMEA VOC Collection Concept Engineering & Design Score Card.Big Y Selection. KJ Method QFD-1 Concept Generation Pugh Concept Selection QFD-2

33. General Trend of R&D General Trend of R&D The Week Point of Usual DFSS was the same Origin. ProblemDefining ProblemAnalyzing Idea Generation Idea Realization VerificationSPC Most Week Point : No Practical Tool

34. General Trend of R&D at Korea General Trend of R&D at Korea The Another Week Point is at Initial Stage. On the contrary with Western World, No Fundamental Stable Career Of Technology Development. They were busy at Copying and Reverse Engineering. ProblemDefining ProblemAnalyzing Idea Generation Idea Realization VerificationSPC Most Week Point : No Practical Tool Another Week Point : Already Done before DFSS at Western World

35. SAMSUNG Standard DFSS with 3T How Dose we Reinforced this Situation? Problem Start Market Segmentation Strategy Too much oriented without Consideration Of Specific Technology Situation.These searching is just based on Market. But Sometimes market is driven by New Technology. Without Consideration of Technology History, Strategy, The possibility of success will be decrease. Business Plan Strategic FMEA VOC Collection Concept Engineering & Design Score Card.Big Y Selection. KJ Method QFD-1 Solution Strategy including Technology Development Is applied : Technology Roadmap(TR). TR include Scenario methodology and Signpost Methodology. And this Strategy is made with Deep Relationship with Mass Production division. Concept Generation Pugh Concept Selection QFD-2

36. SAMSUNG Standard DFSS with 3T How Dose we Reinforced this Situation? Problem Too much oriented without Consideration Of Specific Technology Situation.Engineer is not an Wizard. This is CTQ Flow down for Customer, Technology Spec for Marketing. We need also Technology Flow Down For Engineer especially at Research Center where the customer is Field Engineer at Mass Production Line. Start Market Segmentation Strategy Business Plan Strategic FMEA VOC Collection Concept Engineering & Design Score Card.Big Y Selection. KJ Method QFD-1 Solution Technology Flow down is done By Technology Tree(TT).This methodology will be done Parallel with QFD.Based on TR, we could make concrete Action Plan with the help of TT. Concept Generation Pugh Concept Selection QFD-2

37. SAMSUNG Standard DFSS with 3T How Dose we Reinforced this Situation? Strategy Start Market Segmentation Business Plan Technology Roadmap Strategic FMEA Concept Engineering & Design Score Card.Big Y Selection. 3T + DFSS = SAMSUNG DFSS VOC Collection KJ Method QFD-1 Technology Tree Concept Generation TRIZ Pugh Concept Selection QFD-2

39. 3 TRIZ Missions at Company TRIZ Experts Consulting for Solving Breakthrough Problem Although field engineers have more than 10 year’s experience at his own field, there is possibility of mental inertia existence. Cooperation with TRIZ expert will reduce the time for solving problem. Education of Field Engineer for them to Solve Difficult Problem However TRIZ expert’s ability is superior, without deep understanding of the engineering system, No good & practical result. If field engineer can use TRIZ effectively, the result can not be compared with anything. TRIZ Research Based on Practical TRIZ Experience For that Company TRIZ theory must develop continuously. The best battle field is engineering field. Such an TRIZ research will be done naturally and automatically, if the company could use TRIZ efficiently. TRIS is on evolution.

40. 4 Key Success Points at Company Calculated Money From Mass Production Systematic & Attractive Education Course Breakthrough Patent From Research Field Deep Understanding & Research about TRIZ

41. What does break the success of TRIZ? #1 Education Course must be short Education Course must be long Systematic & Attractive Education Course Engineer can not master TRIZ during 1 or 2 weeks. TRIZ different with Taguchi or QFD absolutely. Project Manager will not send his workers for 1 or 2 month #1 Segmented Principle Deep Understanding & Research about TRIZ SAMSUNG made TRIZ-1,2,3,5 education course. TRIZ-1 is one day light course. By the help of on-line education TRIZ-4, total education time is 2 month without bothering engineers. Basic course TRIZ-1,2,3,5 is 120 hour.

42. What does break the success of TRIZ? #2 Too many tools at TRIZ Theory must be simple Systematic & Attractive Education Course “A theory is the more impressive the greater the simplicity of its premises, the more extended its area of applicability ” by Einstein 40 Principle, Contradiction Matrix, Su-Field Analysis, 76 standard solutions, ARIZ, Effect DB, … What are those? Unified & Simple Understanding Deep Understanding & Research about TRIZ Company could not see any trace of using TRIZ by Russian TRIZ experts. They just see sky and A4 paper at desk with pen in his hand. But the generated idea is superior in quality and quantity. There must be something in TRIZ. But what is it?

43. What does break the success of TRIZ? #3 Invention Challenge Calculated Money From Mass Production Idea is just Idea. Concept is just concept. Everyman who have new idea is always a crack until its realization. “Not Invented Here Syndrome” DFSS 6sigma + TRIZ Breakthrough Patent From Research Field 6 sigma was start at Motorola for mass production line for increase productivity to the level of Japan. GE adopted 6sigma. They improved it to R&D department, DFSS, overcoming demerit of Motorola 6sigma. SAMSUNG improved one more time GE’s DFSS with help of TRIZ.

44. 4 Key Success Points at Company Calculated Money From Mass Production Systematic & Attractive Education Course Breakthrough Patent From Research Field Deep Understanding & Research about TRIZ

45. Address Hyo June Kim triz@samsung.com Nikolai Shpakovsky Triztrainer@mail.ru Vasilli Leniachine Leniachine@samsung.com