Stacey Morris Business Development Director

1. 7 GPO Box 605 Melbourne | Australia | 3001 +61 (0)481 132 260 editor@dentaltribuneanz.com Stacey Morris Business Development Director www.dental-tribune.com Reaching over 650,000 dentists in 91 countries

3. Media Kit 2013

4. Dental Tribune International Group PRINT PORTFOLIO Dental Tribune International Publishing Group is composed of the leading dental trade publishers around the world. Its combined portfolio includes more than 100 trade publications that reach over 650,000 dentists in more than 91 countries and 25 languages as well as continuing education programs, symposia, congresses and exhibitions. Dental Tribune is the first globalnewspaper for dental professionals in a concise and highly readable format that is published in the national language of the country in which it appears, featuring supplements such as Implant Tribune, Endo Tribune, Ortho Tribune, Hygiene Tribune, Cosmetic Tribune, Patient Tribune, Perio Tribune and Lab Tribune. The FDI, ICOI, IADR and numerous regional dental associations have chosen Dental Tribune International Group as their official media partner. An experienced international correspondent network and renowned local editorial boards ensure the highest journalism standards. Moreover, the international magazines Cosmetic Dentistry, Implants, Roots, Ortho, Laser, FaceandCAD/CAM keep dentists abreast of the increasing specialization in dentistry in an easy-to-read and modern format. Local language editions and cooperation with specialist associations guarantee that your target group is reached. Established more than 12 years ago, our international show daily newspaper today has become the exclusive onsite planning tool for visitors and exhibitors at all major dental shows and congresses worldwide. As official media partner of the FDI we have also been publishing the accompanying FDI Congress Newspaper Worldental Daily since 2005. Take advantage of Dental Tribune’s global outreach to access a variety of fresh perspectives and cultures. We offer advertisers access to a worldwide readership with no language barriers and cost-effective regional or world packages to build a consistent global brand image. Contact us today to explore the full range of opportunities! cosmetic dentistry

6. THE NO.1 DENTAL TRADE SHOW NEWSPAPER WORLDWIDE • Published in the dominant business language of the host country • User-friendly guide for visitors and exhibitors in a handy format with official floor plan and exhibitors list • Content: general information, interviews, product news and industry reports, scientific programme, sightseeing • Distributed free of charge by hostesses at the exhibition entrances, in the halls and at registration desks Show Preview • Sent out two weeks before the show by mail and via e-paper to pre-registered visitors, importers,dealers and distributors free of charge • Distributed in all official convention hotels • Facilitates preparation and planning with detailed floor plan and exhibitors list • Reach your customers and business partners even before the show Corporate Magazine • Your own customized today edition for your corporate events, trade shows or as a supplement within the main issue • Expand your Corporate Publishing with one of the best known brands in dentistry worldwide • An additional number of copies will be provided for your own purposes and distribution • Our experienced editorial team is at your disposition for interviews and insight reports • Overnight production and printing

8. INTERNATIONAL EDITIONS

10. AUSTRALIA & NEW ZEALAND EDITIONS PUBLICATION INFORMATION

11. Every Dentist faces a registration requirement for continuing education (CE) credits, however taking time away from the practice to fulfill this is not only costly in itself but also in terms of lost revenue. Dental Tribune ANZ offers a way to help practitioners chisel away at their CE requirements through its CE magazines which are available on subscription as well as bonus free distribution at every dental event where Dental Tribune ANZ retains an exhibition booth. Readers are directed to the Dental Tribune Study Club website (www.DTStudyClub.com) in order to take the online quiz on the CE content and receive their credit certificates. Here they can also take full advantage of all that the amazing DT Study Club has to offer by way of CE opportunities such as webinars, live lectures, discussion forums, product reviews and much more. AUSTRALIA & NEW ZEALAND EDITION  PUBLICATION INFORMATION Release dates: Wednesday April 3, 2013 (bonus free distribution at ADC) Wednesday June 12, 2013 Wednesday August 14, 2013 (bonus free distribution at NZDC & ADX) Wednesday November 6, 2013

12. AUSTRALIA & NEW ZEALANDEDITION Dental Tribune ANZ Edition is an independent tabloid publication for general and specialist practitioners. The paper offers them access to the latest news and information in an easy-to-read format that fits into their busy schedules. Dental Tribune is the only truly international publication offered to the regions practitioners, exposing them to practical, up-to-date information from around the globe. Filled with interviews and commentary from the world’s most notable practitioners and industry representatives, Dental Tribune covers all aspects of practice management, clinical procedures, industry news and events, business and lifestyle. Reaching 10,000 active dental professionals throughout Australia & New Zealand, the publication is delivered in print, online ePaper, convention and mobile editions, with an archive of past editions readily available as an online reference library. No other publication offers readers and advertisers such a flexible, truly global platform.

13. Other formatsand packages available on request.

14. INTERNATIONAL EDITIONS & ADVERTISING RATES INTERNATIONAL EDITIONS & ADVERTISING RATES

15. AUSTRALIA & NEW ZEALAND EDITION  PUBLICATION INFORMATION

16. PLAN LOCALLY GENERATE SALES LEADS GLOBALLY Dental Tribune ANZ’s integrated print and online platform offers companies a simple and efficient multilayered portfolio for promoting their products, and services to the dental industry like never before. As a part of a global network of correspondants and publishers, DTANZ provides local companies the opportunity to develop international campaigns to enter and capture foreign markets with ease – including publishing in foreign languages – all organized locally with convenience and ease.

17. Dental Tribune ANZ promotes products, articles and companies on Facebook. Our rapidly expanding social media community provides clients with the ability to communicate in an interactive environment with dental professionals who have requested to participate and receive daily updates. A great setting for product announcements and videos which may be further promoted by our community members, Dental Tribune Facebook leads the way by providing LIVE social media coverage of clients at all major dental exhibitions to drive booth traffic and sales.

18. Annual rate: $6000 Company profiles are an invaluable resource for potential customers on a local and international stage. The multimedia destination houses every piece of company-related information (articles, product features, scientific studies, videos, webinars, order forms, brochures etc), including the company logo and links to the corporate website, email address etc. Every piece of digital marketing undertaken with Dental Tribune (inlcuding Editorial) is linked to your company profile which is built from content you provide and includes unlimited free updates/additions all for a single annual fee. Foreign language profiles can be arranged on request. Aligning your company with the largest online dental community is the key to search engine optimization (SEO), while our editorial team provides multimedia assistance and superivisionto make the entire process seemless.

19. $1000 $500

22. Monthly E-Newsletter: $2,000 One-Time E-Blasts: $3,000 Targeted e-marketing campaigns are one of the most successful aspects of the Dental Tribune portfolio that allow pur business partners to effectively engage, recruit and retain customers. With the trusted internationally recognisedDental Tribune brand behind them, our eBlasts and eNewsletters enjoy “open” and “click-through” rates that exceed industry standards. Exclusive eBlasts are composed entirely of your companies content, while e Newsletters give you the opportunity to provide editorial and article teasers with links to your company profile and/or website, as well as placing sponsorship banners. Extensive Dental Tribune databases are segmented by dental specialty or interest and allow you to accurately target clients from all areas of the dental industry. E-services are a low-cost option to announce new products, services or discounts and can be particularly useful in the lead up to major dental shows as a part of Dental Tribune’s Show Preview publications. We offer assistance in content design and scheduling as well as analytics to help assess the effectiveness of your campaign.

24. AUSTRALIA & NEW ZEALANDEDITION  MATERIAL SPECIFICATIONS Please contact the editorial team for material specifications.

26. CONTACTS • for editorial enquiries and submissions • Editor-in-Chief Dr Myles Holt e: editor@dentaltribuneanz.com • Online Editor Dr Josephine Ha e: online@dentaltribuneanz.com • for subscription, sales & marketing and general enquiries • Business DevelopmentDirector • Stacey Morris e: s.morris@dentaltribuneanz.com • address  GPO Box 605 Melbourne VIC Australia 3001 • telephone 0411 232 884 Dr Myles Holt