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it’s a bird…

it’s a bird…. it’s a plane…. it’s…. SUPER PHOTOGRAPHER. narrated by: Mark Herron, Jostens Creative Accounts Manager. And so the story begins …. Throughout the fun & friendly town of FOTOVILLE,. PERSONALITY. ACTION. REACTION. high school journalists….

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it’s a bird…

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  1. it’s a bird… it’s a plane… it’s… SUPER PHOTOGRAPHER narrated by: Mark Herron, Jostens Creative Accounts Manager

  2. And so the story begins… Throughout the fun & friendly town of FOTOVILLE,

  3. PERSONALITY ACTION REACTION high school journalists… were taking literally hundreds & thousands of photos for their student publications…

  4. But… with each photo they took the quality became more mundane & less storytelling of the Fotovillians & friends…

  5. NO FOCUS BORING Unbeknownist… to these fine Fotovillian photographers, Lazy Larry had settled into town & was rubbing off. His bad habits & lackluster ways were soon the norm of all high school publication photographs…

  6. Now, in almost every situation & circumstance, mediocrity had taken over & this became the norm for the once fabulous Fotovillian photographers…

  7. Finally, one dreadfully dreary day, shouts from the crowd said, “Enough is enough! Your images have just got to be more powerful than a locomotive…”

  8. And, for the perfect angle on any photograph, you should be willing to leap tall buildings in a single bound…

  9. Not to mention, you have to empower your X-ray vision as a photographer so you can anticipate the subject’s every move…

  10. As the town’s people stood… in bewilderment at these lone voices as if they had just said there’s no more “my space” or your cell phone is gone…

  11. They reassured them all… that what they were saying was for each of them to become a SUPER PHOTOGRAPHER

  12. And so the story goes… this dynamic duo devoted every waking moment (ok – not during “Dancing with the Stars”) but the rest of their time to bring back the fabulous Fotoville photography & they did so by…

  13. More Powerfulthan a Locomotive POWER of a PHOTO • Using compositional elements • will help create a most powerful photo… • CVI • Framing • Leading Lines • Repetition • Rule of Thirds

  14. CVI

  15. CVI

  16. CVI

  17. Framing

  18. Framing

  19. Framing

  20. Leading Lines

  21. Leading Lines

  22. Repetition

  23. Repetition

  24. Repetition

  25. Rule of Thirds

  26. Rule of Thirds

  27. Rule of Thirds

  28. Able to LEAP tall buildings • LEAPinto a new position: • Willing & able to move around • blend in/become one • “shoot around the clock” • shoot before, during & after • “worm’s eye view” • “bird’s eye view”

  29. Before, During & After

  30. Before, During & After

  31. Worm’s Eye View

  32. Worm’s Eye View

  33. Worm’s Eye View

  34. Worm’s Eye View

  35. Worm’s Eye View

  36. Bird’s Eye View

  37. Bird’s Eye View

  38. Bird’s Eye View

  39. Have X-ray VISION • Well, not exactly but close… • use your VISION for advantages • anticipate the subject’s every move • know the event • single shots vs multiple player shots • 3 photographers per sporting event • peak of action • “extreme crop”

  40. Peak of Action

  41. Peak of Action

  42. Peak of Action

  43. Peak of Action

  44. Extreme Crop

  45. Extreme Crop

  46. Extreme Crop

  47. Extreme Crop

  48. SUPER PHOTOGRAPHER And on this day, the fine folks of Fotoville officially proclaimed everyone to be a questions, comments or superhero kind of stories…email me: mark.herron@jostens.com

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