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Visual Args (WA C. 9) ‏

Visual Args (WA C. 9) ‏. Rhetorical Triangle Visual arguments help all points of triangle How?. Ways of Analyzing Visual Args. As you view a visual object, think about: Design Elements Compositional Features of drawings or photographs Genre We'll look at each of these in turn.

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Visual Args (WA C. 9) ‏

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  1. Visual Args (WA C. 9)‏ • Rhetorical Triangle • Visual arguments help all points of triangle • How?

  2. Ways of Analyzing Visual Args • As you view a visual object, think about: • Design Elements • Compositional Features of drawings or photographs • Genre We'll look at each of these in turn.

  3. Design Elements • Use of type: • font style, • size, • emphasis (bold, ALL CAPS, italics, underlining)‏

  4. Design Elements (cont.)‏ • Use of space and layout • page size & type of paper • proportion of text to white space • arrangement of text on page • use of highlighting elements (bulleted lists, tables, boxes, sidebars, etc.)‏ • use of headings; breaking text into visual units

  5. Design Elements (cont.)‏ • Use of color • variations in font color for effect • use of color in images or graphics • use of background tints and colored shading

  6. Design Elements (cont)‏ • Images and graphics • photographs • drawings • numeric graphs

  7. Compositional Features • Type of drawing or photograph • documentary-like • fiction-like

  8. Compositional Features (cont.)‏ • Distance from subject • close-up • increase intensity • suggest importance of subject • long shot • blend subject into background • emphasize surroundings

  9. Compositional Features (cont.)‏ • Orientation of image and camera angle • above subject, below subject, etc? • facing subject or behind subject • Point of view • Use of color

  10. Compositional Features (cont.)‏ • Compositional special effects • blurring • blending realistic & unrealistic images • Juxtaposition of images • how do images in scene relate to each other? • Manipulation of images • air-brushing • cropped for emphasis? • background removal

  11. Compositional Features (cont.)‏ • Settings, furnishing, & props • Characters, roles, actions • image tells a story? • what are people in image doing? • Presentation of images • multiple images – how do they relate to each other? • how does text relate to images?

  12. Genres • Posters & fliers • Public Affairs/Advocacy • Cartoons • Web pages • Many more... Think about intended audience. Think about source What do they say about image?

  13. Analysis of Visual Arg • Analyze visual argument using three categories (and subcategories) we just talked about • design elements • compositional features • genre • Looks at specific elements and figure out what argument is being made

  14. Font usage

  15. Documentary

  16. Realistic?

  17. Distance from subject Setting Characters, roles, actions

  18. Close-up Juxtaposition of images

  19. Point of view Long shot Use of color Manipulation of image

  20. Orientation – photographing subject downwards Characters, roles, and actions Props

  21. Orientation – photographing subject upwards Special effects

  22. Use of Color in photographs Characters, roles, and actions

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