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行銷十大原理

行銷十大原理. 資料來源：陳定國 (1998). 顧客導向論. 為他人做嫁衣裳. 系統行銷論. 觀前顧後做中間. 行銷矩陣論. 利人利己. 產品生命週期論. 人有生老病死，物有成住敗空. 行銷組合論. 陸海空後勤聯合總體作戰. 市場區隔論. 弱水三千只取一瓢飲. 產品差異論. 不求更好只求不一樣. 連鎖經營論. 法報化三千身. 推廣自薦論. 空谷幽蘭，有人問. 顧客忠誠論. 新知變舊雨，舊雨滿池塘.

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行銷十大原理

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  1. 行銷十大原理 資料來源：陳定國(1998)

  2. 顧客導向論 為他人做嫁衣裳

  3. 系統行銷論 觀前顧後做中間

  4. 行銷矩陣論 利人利己

  5. 產品生命週期論 人有生老病死，物有成住敗空

  6. 行銷組合論 陸海空後勤聯合總體作戰

  7. 市場區隔論 弱水三千只取一瓢飲

  8. 產品差異論 不求更好只求不一樣

  9. 連鎖經營論 法報化三千身

  10. 推廣自薦論 空谷幽蘭，有人問

  11. 顧客忠誠論 新知變舊雨，舊雨滿池塘

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