1 / 0

By: Ian Nelson Lauren Greenlees Megan Chisick

By: Ian Nelson Lauren Greenlees Megan Chisick. History .

libby
Download Presentation

By: Ian Nelson Lauren Greenlees Megan Chisick

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. By: Ian Nelson Lauren Greenlees Megan Chisick
  2. History Started in 1967- with one simple notion: If you get your passengers to their destinations when they want to get there, on time, at the lowest possible fares, and make darn sure they have a good time doing it, people will fly your airline Headquarters- Dallas Texas Operates more than 3,400 flights a day Worlds Largest low cost carrier Fleet size of 582
  3. Customer Service slogan-If it matters to you, it matters to us Ranked number 1 for lowest customer complaints for all U.S. airlines Fun environment
  4. http://www.youtube.com/watch?v=pvdCFYLf_JI
  5. Financial total rev 4.4 billion dollars gross profit 2.48 billion operating income- 385 million stock price $21.20 as of 2/13/14
  6. Recent news Went international Reward Credit Card ranked #1 in satisfaction Paired with brewing company
  7. Strengths Top customer service- 2 Free checked bags Free internet on flights “Fun” Atmosphere Great staff relations- looks over staff of about 45,000 Largest low-fare airline- 89 destinations Maximizes use of internet and technology for booking Only Boeing 737s fleet
  8. Weaknesses Being copied by other airlines Conservative growth tactics- also a strength
  9. Opportunities Expansion to other cities International Further improve customer value and satisfaction (like craft beers) Acquisitions- Airtran
  10. Threats Recession- decrease in air travel Oil prices Competitors- jetblue Weather related issues
  11. Sources http://aviationblog.dallasnews.com/2014/02/milecards-com-southwest-airlines-reward-credit-card-ranked-no-1-in-satisfaction-and-ease-of-booking-awards.html/ http://www.latimes.com/food/dailydish/la-dd-southwest-airlines-just-got-even-friendlier-with-craft-brews-20140206,0,3215683.story#axzz2tFuMhSfx http://www.latimes.com/business/travel/la-fi-mo-southwest-airlines-goes-international-20140127,0,2015303.story#axzz2tFuMhSfx http://en.wikipedia.org/wiki/Southwest_Airlines https://www.southwest.com/html/about-southwest/ http://finance.yahoo.com/q;_ylt=AnRI3ndHVQ3IWdnazitm0gmiuYdG;_ylu=X3oDMTBxdGVyNzJxBHNlYwNVSCAzIERlc2t0b3AgU2VhcmNoIDEx;_ylg=X3oDMTBsdWsyY2FpBGxhbmcDZW4tVVMEcHQDMgR0ZXN0Aw--;_ylv=3;_ylc=X1MDMjE0MjQ3ODk0OARfcgMyBGZyA3VoM19maW5hbmNlX3dlYl9ncwRmcjIDc2EtZ3AEZ3ByaWQDBG5fZ3BzAzEwBG9yaWdpbgNmaW5hbmNlLnlhaG9vLmNvbQRwb3MDMQRwcXN0cgMEcXVlcnkDTFVWLARzYWMDMQRzYW8DMQ--?p=http%3A%2F%2Ffinance.yahoo.com%2Fq%3Fs%3DLUV%26ql%3D0&type=2button&fr=uh3_finance_web_gs&uhb=uhb2&s=LUV http://www.youtube.com/watch?v=pvdCFYLf_JI
More Related