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Enterprise Thinking - Spring 2011 - CP

Enterprise Thinking - Spring 2011 - CP. Me: Carolina de Assis Pires. I’m an advertiser I make the best Brigadeiro in the world I’m confused. Study in NY. Enterprise Thinking Model. Enterprise Thinking Model. Strategizing : Go to NY, take some time off, study, decide what to do

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Enterprise Thinking - Spring 2011 - CP

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  1. Enterprise Thinking - Spring 2011 - CP

  2. Me: Carolina de Assis Pires • I’m an advertiser • I make the best Brigadeiro in the world • I’m confused

  3. Study in NY

  4. Enterprise Thinking Model

  5. Enterprise Thinking Model • Strategizing: Go to NY, take some time off, study, decide what to do • Learning: Taking Marketing and Pastry courses • Performing: Putting my strategy in practice. • Forecasting: Is there a better place to know trends than NY?

  6. Asking better questions increases your chances of creating better outcomes

  7. I realized that YES! I want open a Brigadeiro Organization!

  8. What would it take to open a Brigadeiro Organization?

  9. Cyclonic Strategic Thinking Model Is a universal strategizing tool that is really useful when you want to create new products or services.

  10. Cyclonic Strategic Thinking Model • Desire Outcome: Open a Brigadeiro Organization • Strategy: Come to NY and Pastry Courses. Go back to Brazil and make a Strutucture to have this business in SP having a 50 foot wiew. (Work on GPP)

  11. GPP – Goldsmith Productivity Principle Where 80% of an organization’s ability to compete is driven by its system and structure, and only 20% by its people. 80% System and Structure 20% People . Me

  12. Cyclonic Strategic Thinking Model • Strategy of tatics: Think how I’ll produce, marketing, sell and deliver the Brigadeiro. • Tatics: Build a Kitchen in my house, make a nice website, make a launch event, organize a cash flow, hire someone to help me in the kitchen • Execution: “When execution isn’t addressed properly, the entire strategizing process is compromised.”

  13. Winning by a nose, loosing by a nose You can rule everything because a little detail. See the big picture but think about the details.

  14. Winning by a nose, loosing by a nose • Think 100 times of all the details before launch. • Work only with the best product brands. • Taste all Brigadeiros before selling. • Look all packages before delivery. • Check the website and email frequently. • Research what the public think about your product. • Know the exactly right time to launch or not (Economics of Thinking)

  15. Economics of Thinking

  16. Economics of Thinking Aid you to maximize returns while minimizing costs ans mitigating risks

  17. Alliances Is a way to make business faster, better and cheaper.

  18. Critical Path Methods

  19. Critical Path Methods D (2) A (10) B (3) C (3) F (4) E (4) Total weeks Project: 24 weeks

  20. Thank You.

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