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Company profile

Company profile. OUR GOAL. Vesta’s main goal is to provide an exemplary quality of service and to give our clients a chance to experience a higher standard of living. VESTA INTERNATIONAL.

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Company profile

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  1. Company profile

  2. OUR GOAL Vesta’s main goal is to provide an exemplary quality of service and to give our clients a chance to experience a higher standard of living.

  3. VESTA INTERNATIONAL Vesta was founded in 2005 and has developed an outstanding reputation; we offer high-end brands and are dedicated to each of our brands regarding sales, promotion, marketing as well as communication with our partners and clients.

  4. PRESENT PORTFOLIO Premium Vodka Russian Standard Exclusive chinaware Gianni Versace by Rosenthall Bernardaud Spring Water Evian Badoit Premium Tuna John West

  5. General Manager Finance and Administration Department Marketing and Development Department Sales Department • Brand Manager • Market Development Unit • Market Analyst • BTL Promotion Unit • ATL Promotion Unit • Promo Team • Sales Manager • On-trade Sales Representative • Off-trade Sales Representative • Distribution Unit • Finance and Administration Manager • Accountants • Administrative Assistant • Analysis/Statistics Unit Company structure

  6. Type D Distribution through regional agents Type A Direct sales – event supplies Type B Direct HoReCa and retail sales – top 20 outlets Type C Distribution through wholesale Vesta Intl. Vesta Intl. Vesta Intl. Vesta Intl. Reg. agents Wholesale Wholesale HoReCa HoReCa/Retail HoReCa/Retail Consumers Consumers Consumers Consumers Sales – distribution channels

  7. DIRECTOR VESTA INTERNATIONAL CLUB JELENA VILLA JELENA • General agent for brands : • Evian • Russian standard • Badoit • Bernardaud • Rosenthal • John West • Event Planning • Weddings • Birthdays • Promotions • Cocktails • Boutique Hotel, member of ‘Epoque Hotels’luxurious rooms divided into three categories: • Premium • Deluxe • Superior Company structure

  8. SALES DISTRIBUTION GRID Distributors D City Well done Marox Goty Autopromet s vinoteka 24 • Bjelakovic Commerce • Zeremski Novi Sad • NT Bolero Čačak • SCB • Put • Distribal • Sun Trade • Inter sin • Beer Commerce Nis • Dexon Kraljevo • Majski • Tim 99 • Leveris doo • Hercegovina STR

  9. SALES DISTRIBUTION GRID Key Accounts Mercator Delta M Rodic M&B Idea • Exclusive Retail • D trade – Hedonist • Compania de Vinos • ADS Wine shop Audiotekst • Bonico • Matex system • Wonderland • Bizzare Hyatt • Julieta Wines & Cigars • Enoteka • Nightclubs • Teatro • Blay watch • Vanilla lounge • Ambis • Mistique • Amsterdam

  10. SALES DISTRIBUTION GRID Restaurants Amsterdam Dorian Gray El barrill Pietro del oro President Langouste – školjka Balzak – Silen • Bella Napolli • Eklektika • Tasos • Pastis – Wasabi • Mag • Kolling • Opera – alvema • Teatar • Tribeca • Buongiorno • Hotels • Hotel Hyatt Regency • Hotel Intercontinental • Hotel Alexandar Palace • Hotel Balkan • Hotel Babe • Hotel Mona • Hotel Park • Absinth • Colonial sun • Zvezdara teatar • Del Mar

  11. Past product placement – Moët & Chandon 2005/2006 Yearly Champagne sales figures (December 2005 – December 2006: Total Champagne (Moët & Chandon and Dom Perignon) – 15 500 bottles (0.75 bottle). Yearly sales of previous distributors amounted to a total of 3,600 bottles.

  12. Past product placement – Hennessy 2005/2006 Yearly Cognac sales figures (December 2005 – December 2006: Total Cognac (complete Hennessy range) – 1050 cases (8.4lt cases). Yearly sales or previous distributors amounted to a total of 380 cases.

  13. Product sales – 2006/2007 Evian Water sales figures November 2006 – September 2007 Total Evian (complete Evian range) – 120 000 Litres Yearly sales of previous distributor PINKI amounted to a total of 36 000 Litres

  14. Product placement We have in a true sense, developed all our premium brands, introducing them to people and making them a standard part of their lives!

  15. Comparative sales overview

  16. MARKETING OUR MARKETING ACTIVITIES REFLECT OUR PREMIUM LUXURY BRANDS. WE CAREFULLY CHOOSE WHERE WE MARKET OUR PRODUCTS.

  17. Duran Duran held a concert in Belgrade and we were honoured to brand the Lime Light Club for the exclusive VIP after-party.

  18. Various Events – ZvonkoMarkovic fashion show, Elite Model Look 2006, – Vesta promoted three products at the 50 Cent concert held in the Belgrade Arena

  19. Various Evian events held at the following locations – Casa De Habanos Cigar Shop, Vila Jelena, and 50 Cent concert.

  20. Russian Standard

  21. ROSENTHAL & BERNARDAUD

  22. VILA JELENA EPOQUE HOTEL MEMBER Our rooms are divided into three categories: premium,deluxe and superior.The rooms in Villa Jelena each differ in colour and style but are all equal in comfort and luxury.

  23. BUSINESS CLUB JELENA Our signature A-La-Carte restaurant offers culinary specialities prepared by finest Serbian chefs.Depending on personal likes and dislikes,our guest can choose to sample carefully selected international cuisine dishes or our traditional menu.Our team of professionals can help you to organize any type of celebrations.

  24. ORGANISATIONAL CHART

  25. Promotions

  26. Promotions

  27. Promotions

  28. Press

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