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PR Committee 2009/10: Alan Cheng Freddie Long, Datuk Koh Jit Huat Leong Chee Woh (Chair)

PR Committee 2009/10: Alan Cheng Freddie Long, Datuk Koh Jit Huat Leong Chee Woh (Chair) Ng Swee Poh (Sec, Club Director) Roland Lim (Incoming Chair).

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PR Committee 2009/10: Alan Cheng Freddie Long, Datuk Koh Jit Huat Leong Chee Woh (Chair)

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  1. PR Committee 2009/10: Alan Cheng Freddie Long, Datuk Koh Jit Huat Leong Chee Woh (Chair) Ng Swee Poh (Sec, Club Director) Roland Lim (Incoming Chair) Club Public Relations________________________________________________________________________________________________________________________________

  2. Strategic Goal: Advance the internal and external recognition and public image of Rotary and the Rotary Club of Johor Bahru. Club Public Relations________________________________________________________________________________________________________________________________

  3. Club Public Relations________________________________________________________________________________________________________________________________ Annual Goals 2009/10: Several PR projects in 2009/10 that enhance Rotary’s / RCJB‘s public image; Identify media professionals for membership.

  4. Club Public Relations________________________________________________________________________________________________________________________________ 24/7 approach to PR: PR is a perpetual exercise, not only when we have a project.

  5. Club Public Relations________________________________________________________________________________________________________________________________ Rotary insignia: Rotary pins everyday; Rotary ties at work / weekly meetings; Rotary T-shirts, caps & vests at projects.

  6. Club Public Relations________________________________________________________________________________________________________________________________ Rotary PR posters: At Rotarians’ places of work; At shopping malls and public places; Sold at district assemblies and conferences.

  7. Club Public Relations________________________________________________________________________________________________________________________________ Media releases: Committee chairs submit media release 1 week before project launch; Standard form to be filled.

  8. Club Public Relations________________________________________________________________________________________________________________________________ Billboards Project: Cost RM14,460.00; Application for RI PR Grant; District & international competition for funding.

  9. Rotary Dialysis Centres: Viewed by south-bound traffic towards Singapore

  10. End Polio Worldwide: Viewed by north-bound traffic

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