Mahakaleshwar SMILE Parks Private Limited, Lucknow

1. Mahakaleshwar SMILE Parks Private Limited, Lucknow Presents Final Solution to Micro Industry in India

2. M= micro

3. The Problems of SMEs are If we look for real major problems of Micro Units in India, we find it as under:

4. A lab is a must to obtain ISI, ISO, FPO etc standards, signifying quality of product and stability of Management in the market. But Lab is out of budget for the size of unit Laboratory

5. Inability to afford a tool room takes lot of wastage of time reducing capacity utilization and increasing cost of repair and maintenance Tool Room

6. This problem can not be solved and hence unit is to go for quality compromise which reduces salability and increases transit loss Printing and Packing

7. Arrangement of power back up for minimum and maximum Load is very costly for the unit forcing to compromise the back up for minimum load hence effecting production Power back up

8. Quantity being less the cost of transportation of inward – outward inventory is normally high else we are to keep large inventory which is impossible for budget constrains Cost of Transportation

9. Expert Supervision of technical, accountancy, taxation and Market requirements is not available, again because of the size of unit Administrative Problems

10. The Solution

11. Developing the industrial estate exclusively for Micro Units with facilities including

12. A well equipped laboratory capable of serving all the micro units of the estate as per norms of certification agencies as well as production capacities of units Laboratory

13. The tool room capable of providing in house solution to all the problems of repair and maintenance of the units of the estate under expert supervision is the only solution to this fatal problem Tool Room

14. International quality printing and packing unit is to be installed for exclusive use by member units Printing and Packing

15. A very intelligent combination of generating sets for Power back up are to be selected so as to supply the back up electricity also on metering system. It has to be separate for optimum and peak load Power back up

16. Similar Units requiring similar raw material on the basis of mutual co – operation can opt for combined project facilitating not only reduction in cost of transportation but also quantity discounts Cost of Transportation

17. A unit can not afford even Rs.3000 per month but 50 units club together can easily afford Rs. 50000 per month sufficient for a full fledged administrative staff having accounts, taxation, legal and technical experts Administrative Club

18. The Marketing A joint marketing platform to be formed - a forward integration of GANDHI ASHRAMS by way of adding following two: - Brand Development - Bulk Marketing

19. A joint platform of marketing will not only reduce the cost of marketing but it will also help selling multiple items of similar consumer pattern being sold to the customers, hence serving as one window seller Joint Platform

20. Standardization from ISI, ISO, FPO etc with qualitative packing and quantitative production will automatically lead to BRAND Development of the products of the Estate. Brand Development

21. The fashion of Multi – utility stores like big bazaar, vishal mega mart and spencers etc has open up a new front in marketing – A quality product now has bright scope of Bulk Marketing Bulk Marketing

22. Agasand, Lucknow – Kursi Road, Barabanki, Uttar Pradesh Avadh Industrial Estate

23. 50 Micro units of food processing – multiple items – no item repeated for more than two units The First Industrial Estate of MICRO UNITS

24. Art of state Laboratory, Tool Room, Packing & Printing, Power back up and Separate Administrative Block with Common Marketing Having all the above requirements at single spot

25. Fully Developed, Planned, Approvals from statutory authorities under Rajeev Gandhi Udyog Mitra Yojana in association with Director Industries, Govt. of U.P. and subsidy from KVIC Govt. of India One Spot Service