What process does SEO Company in Hyderabad follow for keyword research?

1. What process does SEO Company in Hyderabad follow for keyword research? Keyword research has always been consistent when it comes to optimizing a website. Even though there are a lot of changes that take place in the algorithms, there would be no change in keyword research. Before all this, let us first understand what keywords research is about. It is the most important aspect when it comes to building an SEO strategy. An SEO company in Hyderabad would look out for the search terms that the audiences are using to find a brand's product or service. Then these keywords are analyzed and then put them into the website’s content. All this will take a little while to do and yes, of course, it includes a process for the SEOers to find the right keywords for the brands. 1. Brainstorming topics: The SEO team will not directly jump to the keyword research tool; they would rather lookout for the terms that are critical terms for the brand’s product. Keyword research tools will give words that are very much close to the related topic. Let’s say for example: If we type “Cricket”, then it would show the keywords that are closely related to cricket, but it wouldn’t show the other words related to cricket like, “Sachin Tendulkar, cricket world cup 2019, Striker, no ball, LBW, etc. that is the reason these topics are brainstormed and then the list is prepared to come up with blog topics and to also include in the content. 2. Understanding what audiences want: It is very important to understand how people search for a brand’s product or content. SEOers will understand the target market and play a key role while preparing the list for potential keywords. With keeping the searcher’s intent in mind, content on the website is prepared accordingly. 3. Fill topics with keywords: Once brainstorming of topics is done, these topics should be filled with keyword phrases. So, if the topic is about Sachin Tendulkar, then the possible questions that the user's search would be, “Sachin Tendulkar net worth, records list, world record, world cup 2011, etc. The SEO

2. team will answer these questions through your website. So, when they search for this question, your website will be the one showing the answer. 4. Use a mix of long-tail and head terms: Long-tail keywords are long keyword phrases that can contain three or more words. On the other hand, head terms are generic and can only contain one to three words. So, the SEO team will make sure to check for a mix of long-tail and head terms in the topic buckets as it will help develop a sound keyword strategy that addresses both short-term wins and long- term goals. 5. Studying competitors: When SEOers develop an effective SEO strategy that has to survive the tough competition, they first learn what keywords your competitors are looking to rank for. Though it is not sure that all the keywords used by the competitors would bring success, it is still helpful to learn what keywords competitors are focusing on so that they can evaluate your list of keywords. We hope you got a clear picture of how the keyword research is done and what all aspects are kept in mind while preparing the list. So, with proper keywords research, your brand can build a highly productive SEO campaign.