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Project Title GIST [City, Country] [Month, Year]

Pitch Presentation Template CRDF Global – The GIST Initiative. Project Title GIST [City, Country] [Month, Year]. Team/Company Name. Notes (Do not include this slide). Short: maximum 10 slides Few words on each slide Use keywords and phrases, not whole sentences

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Project Title GIST [City, Country] [Month, Year]

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  1. Pitch Presentation TemplateCRDF Global – TheGIST Initiative Project TitleGIST[City, Country][Month, Year] Team/Company Name

  2. Notes (Do not include this slide) • Short: maximum 10 slides • Few words on each slide • Use keywords and phrases, not whole sentences • Simple language (avoid technical terms) • Diagrams, pictures, graphs when helpful • Content only, avoid transitions/animations • Use a professional look (font, background) • Visually readable

  3. Slide 1 - Summary • Introduce the project • Why is it important • Timeline and key milestones • Expected business & financial results • Funding requested (total amount)

  4. Slide 2 – The Business Problem • State the problem in business terms • Business problems: production, cost, competitiveness, product, service, delivery etc • Define the market opportunity • No. buyers in the first 18-24 months, value in sales • Name/identify target customers • May be team’s company partner or other customers • Why the customers care

  5. Slide 3 – The Solution • How you solve the problem for the customer’s perspective • The specific value in your proposition • Specific benefits to the customer (non financial) • Financial benefits (estimates) to the customer

  6. Slide 4 – Business Model • How will money be made or saved? • How will the science team earn income? • How will the company team earn income? • What is the margin, profit, or savings? • Is the company-partner the end-user? Manufacturer? Seller? • How will the product/service be delivered to the customer(s)? • Will the product/service be sold through other companies or directly to end-users? • Product or service? Sold by contract?

  7. Slide 5 – Technical Advantage • State the special or key aspect of technology in “translated” into common terms • What are the intellectual property plans (if any)? • What stage of development is the technology currently in (again in common terms such as early, mid, late)? • How much time and funding is needed to finish the technology? • THIS IS THE ONLY TECHNOLOGY SLIDE • Only the key technology element that relates directly to the key business advantage matters!

  8. Slide 6 - Competition • What alternatives exist to your solution? • Including do nothing (low risk, cost estimate) • Who else is trying to solve the problem? • Current competitors and substitutes • How large/profitable are they? • Are they ahead or behind? • Matrix of features and value • NEVER SAY “There is no competition”

  9. Slide 7 – Sales & Marketing • How will your team (or company partner) reach the customer? • How long will each sale take to close (the sales cycle)? • What is the role of 3rd party partners in marketing, distributing, and selling? • Will you sell directly, through others, or both? • How will your team inexpensively inform customers (promotion, advertising)? • By word of mouth, call them, advertise (where?, how much cost?)

  10. Slide 8 – The Team • (Company team) Experience in the industry with customers, manufacturers, distributors, retailers • (Science team) Experience in technology field • Management and operations • Company team: production, delivery • Science team (when relevant): project management, technology development • Sales & marketing experience • Industry partners and resources • Outside partners needed • Okay if you don’t have them yet; important to state gaps)

  11. Slide 9 - Financials • Simple budget table for project • Simple budget table for marketing & sales (if applicable) • Key metrics • People, revenues, gross profit (margin), expenses, number of customers, average selling price, etc. • When (how fast) will you spend and earn money?

  12. Slide 10 – Road Map (Where you have been and where you are going) • Accomplishments to date • Major accomplishments planned and when • Technology development • Business (production, sales, marketing, distribution)

  13. Always Remember (Do not include this slide) • It’s about the business, not the technology • That’s why there is only 1 technology slide • Why does this project make business sense? • Business people are not commonly as technical as you. They may have a specialist check your technology. But otherwise, they want to know how your project will improve their business financially, for how much cost and when (return-on-investment).

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