Objective ICT-2011.1.5 Networked Media and Search Systems

1. Objective ICT-2011.1.5Networked Media and Search Systems ICT NCP InfoDay Brussels, 23 June 2010 Francisco Medeiros (INFSO D2) European Commission Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision

2. A Digital Agenda for Europe • COM(2010) 245 of 19 May 2010 on “A Digital Agenda for Europe” • …chart a course to maximise the social and economic potential of ICT, most notably the Internet … • … wider deployment and more effective use of digital technologies will thus enable Europe to address its key challenges … • … and will provide Europeans with a better quality of life through, for example, better health care, safer and more efficient transport solutions, cleaner environment, new media opportunities and easier access to public services and cultural content. • Council Conclusions (17 June 2010) • … the European Council endorses the establishment of an ambitious action agenda for Europe based on concrete proposals and calls upon all institutions to engage in its full implementation, including the creation of a fully functioning digital single market by 2015. • Networkedmedia and search systems … essential enablers …

3. WP2011-2012: structure • Strategy: eight challenges with mid-to-long term goals that require trans-national collaboration, in addition to the FET scheme and international cooperation activities • Key principles: support competitiveness of industry in Europe, and ensure leveraging by the EU budget of private spending in R&D • Challenge 1: pervasive and trusted network & service infrastructures • Future Networks (Obj.1.1) • Cloud Computing, Internet of Services and Advanced Software (Obj.1.2) • Internet-Connected Objects (Obj.1.3)  Call 7 • Trustworthy ICT (Obj.1.4) • Networked Media and Search Systems(Obj.1.5)  Call 7 • Future Internet Research and Experimentation (Obj.1.6)  Call 7 • Future Internet Public Private Partnership (Obj. 1.7 to Obj. 1.10) Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision

4. WP2011-2012: budget and schedule • WP2011-2012: €2,422 million • Challenge 1: €625 million (2011-12) • Year 2011 (calls +): €1,182.0 million • Call 7: €783.5 million • Objective 1.5: €70 million (Call 7) • Call 7 publication: 28 September 2010 • Call 7 deadline: 18 January 2011 • Project negotiations: April/May 2011 Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision

5. Networked Media & Search Systems (1/4)Target outcome a) Digital Media Delivery Platforms • Architectures and technologies for networking and delivery of digitalmedia, provided through open environments enabling personalisation and high user involvement capabilities. • Technologies for automatic dynamic media adaptation to delivery platforms (network or edge controlled). • Novel architectures to allow cooperation between overlay mediadelivery networks and underlying networks. • Higher quality video/audioto the web relying on content-aware networking, low latency (real time applications) and QoS guarantees. The work covers fixed and mobile environments, a multiplicity of user contexts, within or outside the home/office • Novel platforms for customised and context adapted hybridbroadcastinternetservices enabling new user behaviours. Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision

6. Global consumer Internet traffic Background information Out of the 42Exabytes (10**18) per month of consumer Internet traffic, likely to be generated every month in 2014, 56% will be due to Internetvideo The average monthly consumer Internet traffic in 2014 will be equivalent to 32 million people streaming Avatar in 3D, continuously, for the entire month

7. Global IP traffic: mobile Background information Mobilevideo is forecast to account for the majority of mobile data trafficgrowth between 2009 and 2014. Overall mobile data traffic is expected to grow to 3.5exabytesper month by 2014. Mobilevideo is forecast to account for 66% of the total mobile data traffic.

8. Networked Media & Search Systems (2/4)Target outcome b) E2E Immersive and Interactive Media Technologies • Immersive media capture, representation, encoding, adaptation to user devices, production and compression technologies and tools, that are prosumer-friendly, with automation and collaboration features. • Evolution towards a mix of real and virtual worlds with improved interaction capabilities (e.g. games), increased media quality, multimodality and hypermedia augmentation implemented through open environments and interfaces. • Technologies and tools to enable E2Ediffusion and efficientdistribution of 3D, immersive, interactive media over the Internet. • Improvement of QoE: surrounding, immersive and interactive environments on the move, at home, at work (incl. quality and resolution beyond the current HD capabilities). Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision

9. The quest for realistic human interaction Background information

10. Networked Media & Search Systems (3/4)Target outcome c) Multimedia Search • Scalable, multimodal, real-time media (image, audio, video, etc.) search and retrieval technologies deployed over open platforms. • Search engines that facilitate and personalise fastaccess to web-scaledigital media objects (beyond current state-of-the-art). • User centric semantic search by effective relevance feedback. • Dynamic modelling of digital objects with searchable features, natural interaction and navigation capabilities, intelligent caching and storing, relying on sharing of network resources. • Integration of novel search technologies in networked platforms and applications, especially for mobile, enterprise and location-based search. • Fast search targeting virtual information and information captured from the physical world. Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision

11. Search = most used mobile browser feature Background information Morgan Stanley, 7 June 2010http://www.morganstanley.com

12. IP CP budget 68 47.6 34 STREP 34 68 20.4 Funding schemes and indicative budget Collaborative projects (IPs and STREPs): €68.0 million Minimum of 50% for IPs: €34.0 million Minimum of 30% for STREPs: €20.4 million “Margin of manoeuvre”: €13.6 million Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision

13. Networked Media & Search Systems (4/4) d) Coordination and Support Actions(€2.0 million) • Coordination of related national and EU-wide R&D programmes, activities and cooperation between relevant authorities. • Dissemination of results and organisation of scientific and/or policy events. • Research and technology development roadmaps and stakeholder coordination. • Analysis of internationalresearch agendas and roadmaps, pre-standardisationinitiativesand preparation of concrete initiatives/projects forinternational cooperation. Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision

14. a) b) c)    CP Funding Schemes NoE x x x    CSA Available funding schemes • Digital Media Delivery Platforms • End-to-End Immersive and Interactive Media Technologies • Multimedia Search Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision

15. Expected Impact • Reinforced positioning of the European ICT and digital media industry, and wider market opportunities, in particular for technology-providing SME’s • Digital media/service platforms aggregators provided with innovative offers for immersive, interactiveandpersonaliseddigitalmedia • Effective contribution to global standards and European IPRs reflecting federated and coherent roadmaps • Greater creativity stimulated through technologies and tools to capture, produce, search and exchange professional and user-generated immersive and interactive digital media content • Education and professional training opportunities enhanced through immersive environments and interactivity • Reduced carbon footprint through the use of immersive platforms for online video applications (e.g. telepresence) Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision

16. Scientific and/or technological excellence* Quality and efficiency of the implementation and management Potential impact through the development, dissemination and use of project results Evaluation criteria for proposals: Annex 2 (Cooperation Work Programme) * Include “relevance” to the topics addressed in the Objective 1.5 (call 7) Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision

17. Preparatory work: public consultations • NEM ETP Strategic Research Agenda(version 7.0): • Adopted and published in September 2009 • http://www.nem-initiative.org/Documents/NEM-SRA-070a.pdf • Web-based public consultation: • Organised by the Commission services (deadline:11 December 2009) • http://cordis.europa.eu/fp7/ict/netmedia/workshop/20091022-webconsultation_en.html • Public consultation follow-up: • Workshop on Future R&D Challenges in Networked Media Systems (19 January 2010) • http://cordis.europa.eu/fp7/ict/netmedia/docs/ws19012010/consultation-workshop-190110-final-with-disclaimer.pdf • General information: • http://cordis.europa.eu/fp7/ict/netmedia/home_en.html

18. Opportunities for networking • InfoDay: Barcelona, Spain (13 October 2010) • Opportunity for organisations with similar or complementary research interests to meet, exchange ideas … and put together project consortia • NEM Summit 2010:Barcelona, Spain (14-15 October 2010) • http://nem-summit.eu/event-overview/

19. Technologyevolution: 1980-2010 The quest for realistic human interaction over distance, anytime, anywhere What next? Morgan Stanley, 7 June 2010http://www.morganstanley.com

20. The rise of social networking Similar trends observed in the US and UK over the last few months: is the web becoming more sociable than searchable?

21. Wireless video enabled devices Background information iSuppli forecasts: the global market for video-enabled CE devices with wirelessvideointerfaces will grow to more than 85.2 millionunits by 2014 (up from 606,000 units in 2009). By 2014, more than 53 million of these devices will be wireless-video-enabled digital TVs and portable computers.