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Instapage is a service youu2019ve probably already come across if you want to start building a powerful digital marketing campaign, the first step would be a landing page to generate more leads and create more conversions that ultimately generate new business.<br>
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Instapage is a service you’ve probably already come across if you want to start building a powerful digital marketing campaign, the first step would be a landing page to generate more leads and create more conversions that ultimately generate new business. Instapage definitely sounds like a great product, providing you with a comprehensive set of modern landing page templates and a powerful page builder tool. But is it as cool as it looks? And will it really be able to help you – without too much effort or coding knowledge – to create conversion-focused landing pages? Also, with the relatively high costs associated with its regular use, is Instapage worth the money?
INSTAPAGE OVERVIEW Instapage, the developers say, makes it easy to create conversion-focused landing pages to help you generate more leads, sell more items or elicit some other action from your visitors, whether you already have a strong website or online presence or not. There is, they claim. no need for any coding skills or design abilities, since, regardless of what you are trying to promote, the features of Instapage simplify the process of developing productive, effective and even SEO friendly landing pages. In order to make them more effective, features such as the heatmap, analytics and split-testing tools allow you to use visitor data to improve your landing page designs as you go.
Here’s a quick overview of why you should consider this landing page tool before we get to the really important section of this review – the one that covers exactly what Instapage can do, how those features work together and whether Instapage is as easy to use as it’s claimed. ● You won’t ever have to start from scratch or look for inspiration for your next landing page with a library of customizable templates, with more than 80 high-quality templates available. ● The drag-and-drop page builder interface of Instapage is powerful but simple to use for your page creation needs, whether you want to start with a blank canvas or edit one of the many templates as well as dynamic text replacement. ● The Instapage platform makes it easy to develop comprehensive custom forms to collect user details to ensure that you are able to capture leads from your landing pages effectively.
● You can easily add other items, including videos, photos and buttons, to your landing pages, as well as the forms, via a useful set of prebuilt widgets and other on-page software. ● Tracking and monitoring You can easily see what works and what does not, thanks to the built-in analytics, heatmap and A / B testing tools, and then refine your landing pages for better performance. ● Instapage builder can link via Zapier to many other kinds of software and SAS applications, including email marketing platforms, WordPress and many more. ● Instead of using a WordPress website landing page plugin, everything is hosted separately from your website by Instapage’s hosted framework. You can still publish the pages on your WordPress site, but it won’t be weighed down by it, which is helpful for SEO.
For anyone looking for a comprehensive but easy-to-use landing page creator, the above overview of Instapage should definitely be tempting. Your landing page can be a great marketing tool and help to lead customers down your sales funnel. But how well were those features and characteristics implemented? And are they as good as it sounds like they are? Let’s find out by exploring in more depth the software’s main features.
TEMPLATES There are more than 500 templates to choose from according to the marketing material for Instapage reviews, but there seemed to be quite a few less than that when searching the library. Some templates are also not complete landing page choices, such as the templates for the thank-you page, so don’t let your decision be unduly swayed by the headline figure of more than 500 templates. However, the templates you get access to have been built to a very high standard and cover a variety of objectives, as you can see from the landing page template library.
You will easily find the type of template you are looking for when you launch a new landing page, thanks to the efficient search filters and the pre-built templates that they offer. The designs for the landing page creation are split into groups, which makes it easy to find the style you are looking for. You will also get a clear idea of who the target audience of Instapage is, as the templates primarily cover product purchases, signup forms, event registrations and app downloads.
PAGE BUILDER VERDICT: The page builder for Instapage is really impressive. Not only is the basic interface simple to use, but when it comes to positioning objects, it gives you plenty of flexibility, while also offering helpful assistance if you want to align your page elements more precisely. It is frustrating to have a lack of pre-built elements or widgets, but you can build most things yourself and then save them for reuse.
INTEGRATION OPTIONS FOR INSTAPAGE A wide range of third-party solutions can be integrated with your Instapage landing pages, including analytics tools, email marketing services and webinar providers. You can connect your landing pages to a Shopify e-commerce store or PayPal to receive payments online if you want to advertise products for sale with Instapage too. To connect your landing pages with even more applications and services, you can also integrate Instapage with Zapier. If you want to connect your landing pages to a specific service, to see if it is possible with Instapage, it is well worth checking out the integration documentation.
