Media Personality Simon Cowell

1. Media PersonalitySimon Cowell Presented by LuShenglan(Luke)

2. Introduction Simon Cowell is an English television personality and entrepreneur. He became famous as a judge on various talent shows like Pop Idol, American Idol and The X factor. He is famous, or rather notorious, for his biting and sarcastic remarks and insults about contestants in the reality shows. A wealthy entrepreneur, he is the founder of the television and music production house, Syco, which produced the highly successful ‘Got Talent’ franchise in the U.S. and the U.K.

3. Early life Simon Cowell was born in Brighton and raised in Elstree, Hertfordshire. His work in the music industry was kick-started by his father, Eric, who was a music industry executive, as well as an estate agent. His mother, Julie, was a ballet dancer. After leaving Dover College before sixth form, Cowell had a number of casual jobs but failed to settle in any of them. Eventually, his father got him a job at the mailroom at EMI Music Publishing.

4. Influence Simon Cowell is best known as a judge on such TV shows as Pop Idol, American Idol, The X Factor, and Britain's Got Talent. He is also the owner of the television production and music publishing house Syco. Cowell is notorious for his unsparingly blunt and often controversial criticisms, insults, and wisecracks about contestants and their singing abilities, or lack thereof. He is often parodied in pop culture. He is known for combining activities in the television and music industries, having promoted singles and records for various artists, including television personalities. He created the highly successful television show franchises ‘The X Factor’ and ‘Got Talent’, which became so popular in the U.S. and U.K. that it led to spin-offs in several other countries all over the world.

5. https://www.youtube.com/watch?v=4dWj8OhBxM4

6. Achievements He was presented the Special Recognition Award at The 14th national Television Awards, U.K., in 2008. He won the BAFTA Special Award in 2010 for his outstanding contribution to the television entertainment industry and commitment to new talent.

7. Product 'Got talent' Following the success of the Idol and X Factor franchises, Cowell, his company Syco, and its business partners developed a talent show format open to performers of any kind, not only singers, but also dancers, instrumentalists, magicians, comedians, novelty acts, and so on. The origins of the Got Talent format can be traced to the British show Opportunity Knocks. Cowell is the executive producer of America's Got Talent, which debuted in June 2006, along with Fremantle producers of the Idol series, but he does not appear on the show due to the terms of his contract with Fox. The show was a huge success for NBC, drawing around 12 million viewers a week, and beating So You Think You Can Dance on Fox

8. 'Got talent' Process • Got Talent was a British invention by The X Factor creator Simon Cowell, with comedian and talk show host Paul O'Grady producing a pilot for ITV in 2005 under the provisional title Paul O'Grady's Got Talent. O'Grady left the network after disputes with ITV, resulting in Cowell moving the concept to the United States while he and ITV searched for a new show host. • Due to these issues, the Got Talent franchise ended up debuting first as America's Got Talent on NBC on 21 June 2006, with judges David Hasselhoff, Brandy Norwood, and Piers Morgan. The show's original series was hosted by Regis Philbin. In 2014, the judging panel consisted of Howie Mandel, Heidi Klum, Melanie Brown, and Howard Stern, and hosted by Nick Cannon, who has been the presenter since 2009. The grand prize on America's Got Talent is $1 million, and, since season 3, a chance to headline a show on the Las Vegas Strip. America's Got Talent proved extremely successful for NBC, pulling in high ratings in both total viewers and the younger 18-49 demographic. The show's initial success in America is credited with the eventual launch of the British series, and the overall global launch of the Got Talent franchise. • ITV eventually debuted Britain's Got Talent on 9 June 2007 with Cowell, Morgan and Amanda Holden as judges, and Ant & Dec as hosts of the show. For series 5, Morgan stepped down due to commitments hosting Piers Morgan Tonight on CNN, and Cowell only attended the live shows as he was busy launching The X Factor USA, so Michael McIntyre and David Hasselhoff joined the panel with Holden. In October 2011, it was confirmed that McIntyre and Hasselhoff would not return for series 6 and they were replaced by David Walliams and Alesha Dixon, along with Cowell returning as a judge full-time. The top prize is £250,000 and a performance at the Royal Variety Show in front of the British Royal Family.

9. Person Simon Cowell is a much sought after bachelor but he insists he will never get married. He has been linked with many women in the past including Mezhgan Hussainy, Sinitta and Danni Minogue. He supports various charities that work with underprivileged children. He is involved with the association of Children’s Hospices and has appeared in a PETA vide

10. 3 Questions 1. Why 'Get Talent' becomes so famous in the world ? 2. Do you think Simon Cowell is a good judge ? 3. Compare with other reality TV shows, how do you think the shows created by Simon Cowell.

11. Reference • THE FAMOUSE PEOPLE. Media Personalitites. Simon Cowell. [online]. at: http://www.thefamouspeople.com/profiles/simon-phillip-cowell-2863.php • People Magazine, Heidi Klum Joins America's Got Talent, 03/04/2013. • Biography, Simon Cowell.[online]. at: http://www.biography.com/people/simon-cowell-10073482

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