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Beyond AdWords – Using a Dynamic Keyword Insertion Plugin

http://www.keywordreplacer.com - A dynamic keyword insertion plugin is often used to optimise AdWords advertisements. However, did you know that this application should go beyond your ads? That's because the whole sales process goes beyond advertisements. It extends to the sale stage and if nothing is sold, no profit is gained. So, if you intend to use dynamic keywords, make sure you go beyond your ads.

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Beyond AdWords – Using a Dynamic Keyword Insertion Plugin

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  1. Beyond AdWords – Using a Dynamic Keyword Insertion Plugin

  2. A dynamic keyword insertion plugin is often used to optimise AdWords advertisements. However, did you know that this application should go beyond your ads? That's because the whole sales process goes beyond advertisements. It extends to the sale stage and if nothing is sold, no profit is gained. So, if you intend to use dynamic keywords, make sure you go beyond your ads. And to do that, you need to implement dynamic keyword insertion for landing pages. That's because landing pages are the other half of the process. Let's review the process you are using for your campaigns.

  3. The first step if for you to attract prospects through your AdWords ad. The prospect then clicks the ad and is directed to your landing page. From here, the real battle begins. Because while a lot of marketers can execute dynamic keywords in ads with ease, a lot of them struggle when it comes to landing pages too. Good thing you can actually avoid the path they have taken by using a dynamic keyword insertion pluginin all of your landing pages.

  4. What benefit will this bring you? First of all, you can experience an increase in website traffic. Who doesn't want more visitors, right? While the traffic will primarily and initially depend on your dynamic ad, a dynamic landing page will help as well. If users find relevance in your page, they will share it with friends and that alone can result in a quick spike in your number of website visitors. And it's not just any kind of traffic we are talking about here. Thanks to dynamic keyword insertion for landing pages, you can get "targeted" traffic. For your information, this is the kind of traffic you want to welcome. That's because these visitors are people who need something from your website. They are not stray visitors. They are there because they need to buy something.

  5. A dynamic keyword insertion pluginshould therefore be used not just in optimising your AdWords ads but also in improving your landing pages. It's because getting targeted traffic is only the tip of the iceberg. With a more targeted visitor, you can increase your conversion rates. That means higher opt-in rates for those who are seeking to improve their mailing lists. That also means higher commissions for marketers who display affiliate products. And more importantly, that's an increase in profit for marketers who sell their own products. All in all, a dynamic keyword insertion plugin is a powerful tool and using it exclusively for ads is underutilising its power.

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