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Video Project: Commericalizing Modernism DUE THURSDAY, MAY 16, 2013

Video Project: Commericalizing Modernism DUE THURSDAY, MAY 16, 2013. In a group of 2-3 persons, create a 30 second video commercial about a product or service that is relevant to Modernism.

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Video Project: Commericalizing Modernism DUE THURSDAY, MAY 16, 2013

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  1. Video Project: CommericalizingModernismDUE THURSDAY, MAY 16, 2013 • In a group of2-3persons, create a 30 second video commercial about a product or service that is relevant to Modernism. • Think of the themes pertinent during Modernism (loneliness, disillusionment, lost of the American Dream, etc.) • The audio portion will consist of an announcer reading a script and appropriate background music. • The video will consist of generated graphics on a title page, including the announcer’s name, class period, the date, the names of group members and name of the product/service. In addition, you should use footage or any other images to produce the commercial. Be creative. • You must create a storyboard and have it approved before filming.

  2. Video Project: Commericalizing Modernism Technical Requirements: • Fade in 5 seconds of color bars in the beginning with your required information, fade out • 2 seconds of black in the beginning • Fade in the music and your video portion of the commercial • Cue in the audio segment of the commercial • Fade out the music and your video portion • 2 seconds of black in the end (:39)

  3. Video Project: Commericalizing Modernism Helpful Tips: • The first sentence should tell a story. • Keep it short. • Use active voice; use action verbs. • Use short words and short sentences. • Don’t headline. • Use a “people” angle. • Develop a conversational style. • Give qualifications of names. • Read the story aloud. • Confirm all facts.

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