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5th Annual State of the Green Economy

5th Annual State of the Green Economy. Spokane, Washington, October 16, 2013 Hal Calbom Sustainable Media Group www.sustainable-media.biz. What Does a State of Green Look Like?. Washington Clean Tech Business Mission - Scandinavia October 4-12, 2013. What Does a State of Green Look Like?.

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5th Annual State of the Green Economy

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  1. 5th Annual State of the Green Economy Spokane, Washington, October 16, 2013 Hal Calbom Sustainable Media Group www.sustainable-media.biz

  2. What Does a State of Green Look Like? Washington Clean Tech Business Mission - Scandinavia October 4-12, 2013

  3. What Does a State of Green Look Like? Copenhagen, Denmark & Stockholm, Sweden Washington Clean Technology Alliance Northwest Energy AngelsTrade Development Alliance of Seattle

  4. What Does a State of Green Look Like? 5+ Years Ahead of Us --- 5 General Trends (one reporter’s opinion)

  5. What Does a State of Green Look Like? TREND #1: IT’S INVISIBLE Infrastructure is EMBEDDED The NIMBYs have won Clean tech is LARGE, INTEGRATED systems

  6. What Does a State of Green Look Like? TREND #2: IT’S A SERVICE ECONOMY Investment in PLANNING Welfare state ADMINISTRATION is huge Energy a SOCIAL / POLITICAL issue

  7. What Does a State of Green Look Like? TREND #3: NOTHING IS WASTED Extensive RECYCLING MajorWASTE-TO-ENERGY commitment CHP Plants --- COMBINED HEAT & POWER

  8. What Does a State of Green Look Like? TREND #4: IT’S BIG, NOT SMALL, BUSINESS INVESTMENT is long-term and capital-intensive Developments are COMPLEX SYSTEMS Cultures are bureaucratic, NOT ENTREPRENEURIAL

  9. What Does a State of Green Look Like? TREND #5: ACCRETION, NOT INNOVATION Change / Improvement is INCREMENTAL BEHAVIOR CHANGE through social marketing Gradual accretion, NOT “INNOVATION”

  10. What Does a State of Green Look Like? #1: IT’S INVISIBLE #2: IT’S A SERVICE ECONOMY #3: NOTHING IS WASTED #4: IT’S BIG, NOT SMALL, BUSINESS #5: ACCRETION, NOT INNOVATION Washington Clean Tech Business Mission - Scandinavia October 4-12, 2013

  11. 5th Annual State of the Green Economy Spokane, Washington, October 16, 2013 Hal Calbom Sustainable Media Group www.sustainable-media.biz

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