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EARSC@GEO Symposium 2018: Private Sector Engagement & Commercialization of EO Services for European Companies

Learn about EARSC, a non-profit association dedicated to helping European companies in the field of remote sensing. Discover the value in using Sentinel data and industry reflections on engaging with GEO. Explore the transition from research to commercial services and the tools and resources available for the commercialization of EO services.

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EARSC@GEO Symposium 2018: Private Sector Engagement & Commercialization of EO Services for European Companies

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  1. EARSC@GEO Symposium 12th June 2018 Perspective on Private Sector Engagement with GEO Geoff Sawyer, EARSC Secretary General Lef Mamais, Evenflow 1

  2. EARSC@GEO Symposium 12th June 2018 What is EARSC? • Trade (non-profit) association founded in 1989, dedicated to helping European companies: providing services (including consultancy) or supplying equipment in the field of remote sensing • Foster the development of the European Geo-Information Service Industry • Represent European geospatial-information providers, creating a sustainable network between industry, decision makers & users

  3. EARSC@GEO Symposium 12th June 2018 EARSC’s Members 102 members  (93 full & 9 observers) from 23 countries in Europe

  4. EARSC@GEO Symposium 12th June 2018 Value in EO • Latest case study based on value-chain methodology looking at the benefits arising from using Sentinel data: • Fieldsense service in Denmark using Sentinel 2: • Used by farmers to improve field management. • Potential savings of €23.7m to €54.5m in Denmark http://earsc.org/news/farm-management-support-in-denmark

  5. EARSC@GEO Symposium 12th June 2018 Industry reflections on GEO (1/3) • Is Industry engaged with GEO? • Not yet • but awareness and participation in meetings is growing • Are we making progress? • Yes • Strategy becomes clearer • GEO is very difficult for “outsiders” to grasp—particularly for private sector executives with little public sector experience 5

  6. EARSC@GEO Symposium 12th June 2018 Industry reflections on GEO (2/3) • GEO is a public organization, driven by political imperatives based on voluntary contributions. • Industry interest is to find business • How to engage the industry? • How to square the circle? “Ambiguous Cylinder Illusion” That is a mirror ! This is a photograph! 6

  7. EARSC@GEO Symposium 12th June 2018 Industry reflections on GEO (3/3) • Industry interest is to find business • GEO has 105 members – 105 countries around the world • Common Goal: increase the use of EO. EARSC Goal Increase business opportunities for industry GEO Goal Improve the capability for decision makers to benefit from global information coming from GEOSS win : win 7

  8. EARSC@GEO Symposium 12th June 2018 From Research to Commercial Services • Consider that the Regional Initiatives provide the key. • Progression: research / academic base to operational / industrial base. • Target existing and new users • EuroGEOSS will: • Increase the benefits of GEOSS for European policy makers / investors. • Increase the participation of industry in the supply of products & services to European decision makers (SDG’s?) • Bridge the gap between R&D and Commercial • Provide policy makers with geospatial information for decision making. • Reach to all levels of government; European, national & local • Industry can address commercial markets for the same products & services. 8

  9. EARSC@GEO Symposium 12th June 2018 Commercialisation of EO services Developing a Conveyor Belt of Services: From Pilot to Market Support Support Support Support 9

  10. EARSC@GEO Symposium 12th June 2018 Commercialisation of EO services • Access to Knowledge • Understanding user requirements • Capturing market, technology and investment trends • Access to Financial Resources • Receiving incubation and acceleration support • Tapping into relevant funding schemes and vehicles • Access to Technology • Having continuous access to EO data (satellite, in-situ, airborne, etc.) • Utilising necessary tools (data analytics, cloud resources, etc.) • Access to Markets • Getting coordinated support for export promotion • Being involved in cross-border and cross-sectoral matchmaking • Receiving investment readiness support

  11. EARSC@GEO Symposium 12th June 2018 Access to Knowledge • Understanding user requirements • Pursue extensiveinvolvement of private sector in co-design processes • Bring value out of numerous “user requirement databases” • Monitoring policy priorities • Support interfaces for the continuous promotion of EO-based solutions in SDG reporting • Capturing market and technology trends • Understand technological maturity and introduce new elements • Collect “ground-truth” by mobilising local resources (using GEO Network) • Maintain an overview of EO-maturity in the GEO countries (based on GEO CRADLE methodology)

  12. EARSC@GEO Symposium 12th June 2018 Access to Financial Resources • Receiving incubation and acceleration support • Promote GEOSS-related entrepreneurial ideas ieMyGEOSS • Link GEO activities and GEOSS data (especially in-situ) to Copernicus-related incubation/acceleration schemes • Tapping into relevant funding schemes and vehicles: • Support “closer-to-the-market” EO-related schemes  EuroGEOSS commercial activities • Further engage with IFI’s  ensuring private sector involvement for operational delivery of services • Link with user-oriented, non-EO initiatives.

  13. EARSC@GEO Symposium 12th June 2018 Access to Technology • Having continuous access to EO data (satellite, in-situ, airborne, etc.) • Data Sharing principles to bring access to national, regional and thematic datasets  see example of approach in GEO-CRADLE Regional Data Hub • Utilising necessary tools (data analytics, cloud resources, etc.) • Bring GCI data next to DIAS resources, NextGEOSS and other platforms (e.g. ESA TEP’s) • Maintain Hackathons and FabLabs further link with communities such as Copernicus Academy, FabSpace 2.0

  14. EARSC@GEO Symposium 12th June 2018 Access to Markets • Getting coordinated support for export promotion • Coordinate with industry-driven initiatives (eg. EARSC-led IDEEO project) • Enable promotion of GEO-enabled services on online marketplace(s) (link with EARSC-led eoMALL but also with thematic ones (e.g. EIP ‘s) • Being involved in cross-border and cross-sectoral matchmaking • Build interfaces with networking communities and advocate on EO-driven benefits (eg. scale up regional networking such as GEO-CRADLE networking platform) • Promote “community-to-community” matchmaking link with EOSC (and similar structures beyond EU); • Leveraging Geo Programme Activities egEuroGEOSS • EC call for Expressions of Interest and pilot showcase activities.

  15. EARSC@GEO Symposium 12th June 2018 GEO & EARSC Priorities for Building engagement with industry. • Priority: Knowledge and Public Markets. • Identify and define the public needs (capture of government requirements) • Provide a Platform for exchange of best practices bringing research and commercial operators together. • Enable access to global open data sharing principles • Enable the development and promotion of sustainable information services for government (decision making) (ie government as user) • Promotion of the value of EO for the public sector (ie government as sponsor). • Bring commercial expertise within GEO work-programme activities ieEuroGEOSS, Land Degradation Neutrality 15

  16. EARSC@GEO Symposium 12th June 2018 www.earsc.org www.eopages.eu www.earsc-portal.eu

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