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Social Media Prospecting: Points To Keep In Mind

A strong, genuine social profile is a must before you engage with prospects. Learn how to maximize your efforts and results with social media prospecting.<br>

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Social Media Prospecting: Points To Keep In Mind

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  1. Social Media Prospecting Points To Keep In Mind

  2. Introduction There’s the thing about prospecting on social media:

  3. Build An Engaging Profile A solid, genuine profile is a great way to grab the attention of your prospects and build trust and reliability. • Create a profile with a professional headshot, strong headline and essential information that comes off as real. • Engage with the influencers in your industry, as well as the content that your prospects and customers post. • Be responsive and ensure that the voices of your customers are heard.

  4. Create A Content Strategy Always aim to offer good value with your content. Maintaining an authentic voice over social media is key to set yourself as an industry leader.

  5. Connect With Your Prospects When connecting with prospects, it is essential to give them a genuine reason to get back to you. • Accompany your connection request with a reason to connect is more likely to convert that a plain request. • Your connection request should clearly indicate the sales pitch. Users appreciate transparency and being honest from the start puts you in a good position for conversion. • Avoid formatting your social media pitch like email. It comes off as fake and you should capitalize on the unique features of the platform to deliver a strong pitch.

  6. Let The Experts Take Over With services of social media prospecting companies, you are more likely to engage with prospects better and convert them to long term customers.

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