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Cognitive Dissonance Theory

Cognitive Dissonance Theory. Presented by: Judy King & Deanna Williams. Leon Festinger (1919-1990). Social psychologist from New York City Bachelor of Science degree from the City College of New York in 1939 Ph.D. in 1942 at the University of Iowa Studied under Kurt Lewin,

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Action induces - PowerPoint PPT Presentation

Cognitive Dissonance Theory