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Final brand choice - PowerPoint PPT Presentation

AUTOMOBILES TAKING THE CUSTOMER ALONG, FOR A RIDE

AUTOMOBILES TAKING THE CUSTOMER ALONG, FOR A RIDE MARKET TRUTH SOCIETIAL TRUTH AUTOMOBILES - TAKING THE CUSTOMER ALONG, FOR A RIDE CAR TRUTH CONSUMER TRUTH BURGEONING DEMAND FOR AUTOMOBILES 1.8 million vehicles sold in the last year 15% CAGR over the next 4 years Source : SIAM, 2006

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Final brand choice - PowerPoint PPT Presentation

AUTOMOBILES TAKING THE CUSTOMER ALONG, FOR A RIDE