'Great email' presentation slideshows

What Makes a Great Email

As an email marketing service we see millions of emails sent each month. Some emails look amazing! Others not so much. Besides the look of the email, we wanted to know, what really goes into the making of a good email? How can you use email to help build the relationship with your subscribers? What makes a subscriber enjoy your emails and get excited to receive them? So, we dug deep into hundreds of campaigns and countless hours of research to identify the points detailed in this guide.

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