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Mcdonald 27s - PowerPoint PPT Presentation

Week 1 - eCommerce

Week 1 - eCommerce. I211 eCommerce Systems. Content. eCommerce Origins eCommerce Goal Terminology B2B, B2C, C2B, C2C Paypal , Shopping Cart. eMarketing Target Audience (Consumer) Psychology of Marketing Maslow Classical Conditioning Colours Fonts Language. Learning Outcomes.

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Mcdonald 27s - PowerPoint PPT Presentation

Week 1 - eCommerce