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Broadcasting, Cable, the Internet and Beyond Chapter 7

Broadcasting, Cable, the Internet and Beyond Chapter 7. Quick Facts Most expensive advertising time slots: 1999 Super Bowl Amount of money spent on radio for prescription drug advertising: $82.9 million (2001) Most profitable television station in the U.S.: WNBC-TV

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Morning drivetime - PowerPoint PPT Presentation

Broadcasting, Cable, the Internet and Beyond Chapter 7