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Sample group opening - PowerPoint PPT Presentation

Which method should you use? focus group or in-depth interviews?

Which method should you use? focus group or in-depth interviews?. How to begin designing a focus group project. How to begin designing a focus group project. Checklist of Key Questions and Additional Probes. What is the issue/marketing problem? Why are we ? What needs to be known?

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Sample group opening - PowerPoint PPT Presentation

Which method should you use? focus group or in-depth interviews?