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Managing Retailing, Wholesaling and Market Logistics & Managing Marketing Efforts

Managing Retailing, Wholesaling and Market Logistics & Managing Marketing Efforts . Chapter 9 & 10. Objective of Chapter 9. Understand the roles of retailers and wholesalers in the marketing channel. Know the major types of retailers. Know the major types of wholesalers.

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Managing Retailing, Wholesaling and Market Logistics &amp; Managing Marketing Efforts

Managing Retailing, Wholesaling and Market Logistics & Managing Marketing Efforts