1 / 8

Managing Public Relations: “Management of communication between an organization and its publics.”

Managing Public Relations: “Management of communication between an organization and its publics.”. PR News:

sharon-dennis
Download Presentation

Managing Public Relations: “Management of communication between an organization and its publics.”

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Managing Public Relations: “Management of communication between an organization and its publics.”

  2. PR News: “Public relations is the management function which evaluates public attitudes, identifies the policies and procedures of an individual or an organization with the public interest, and plans and executes a program of action to earn public understanding and acceptance.”

  3. Joe Epley: “The role of PR practitioners is to provide, within the confines of uncompromising ethical considerations, communications and guidance that inspire intended audiences to behave in desired ways.”

  4. Center textbook • “Public relations is something everyone has.” • “Public relations fosters the improvement of public relationships through specific activities and policies” • “Public relations is the cornerstone of a democratic society.”

  5. Strategic Communication in Practice

  6. Types of Public Relations

  7. Strategic Communication As An Academic Field

  8. Communication As An Academic Field

More Related