1 / 27

GPRS “Today, Tomorrow, & The Future”

GPRS “Today, Tomorrow, & The Future”. disampaikan pada SEMINAR INTERNET MOBILE 2002 PELUANG BISNIS MELALUI INTERNET MOBILE Hotel Graha Santika, tgl 16 Januari 2002. Technology: Evolution 2G to 3G. Source: Ericsson Indonesia.

simcox
Download Presentation

GPRS “Today, Tomorrow, & The Future”

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. GPRS “Today, Tomorrow, & The Future” disampaikan pada SEMINAR INTERNET MOBILE 2002 PELUANG BISNIS MELALUI INTERNET MOBILE Hotel Graha Santika, tgl 16 Januari 2002

  2. Technology: Evolution 2G to 3G Source: Ericsson Indonesia

  3. In Asia, Mobile Users Already Start Demanding Increased Functionality From the Service Provider, Representing Huge Revenue Opportunities CAGR : 89% Million Subscribers CAGR : 271% CAGR : 279% CAGR : 96% CAGR : 278% Source: “UMTS”, Durlacher Research, March 2001

  4. Growth of Telephone and Mobile Cellular Subscribers 25,547,509 12,259,000 13,919,509 7,118,000 8,917,000 6,119,509 3,182,597 210,643 Source : Annual Report PT. Telkom, CSFB, Internal Indosat In year 2002, it is predicted that mobile cellular subscribers will be equal to telephone subscribers. Analysts believe that there are still 3,2 millions new market within year 2001-2002

  5. High growth and strong demand: Indonesia’s Cellular Phone Penetration Rate Source: Berbagai sumber

  6. Cellular penetration per Area Source: Berbagai sumber

  7. Revenue Contribution: Source : Booz Allen Hamilton, December 2000

  8. Mobile internet in Indonesia Source: Ovum

  9. GPRS OVERVIEW • GPRS refers to General Packet Radio Service. • A packet based data technology that enables data to be transmitted at a higher speed. • More consistent charging mechanism: paying only for the amount of data sent or received.

  10. WAP Internet access by connecting your GPRS-enabled handset with some devices, such as: laptop, PDA, etc. The technology can support up to 115 kbps, actual speeds are equipment dependent (28 – 33 kbps). IM3 GPRS

  11. IM3 GPRS General Idea

  12. Need to Educate Market Step 1 Create comfort with mobile usage Step 2 Demonstrate that mobile is capable of delivering non-voice services Step 3 Prove that higher data can be transferred at reasonable speeds over mobile Step 4 Generate desire for all multimedia service on the go

  13. GPRS SYSTEM

  14. VALUE CHAIN SCENARIO

  15. GPRS POTENTIAL BENEFIT

  16. For GPRS WAP service: A WAP-enabled GPRS handset Service provisioning at SIM card For Internet via GPRS service: A GPRS handset A laptop or PDA Data cable, Bluetooth or infra-red connection between the GPRS handset and PDA/laptop. Service provisioning at SIM card Users Needs

  17. M3-Net (http://wap.indosat-m3.net) You will be able to get much information, such as: Hotline news Read and write e-mail Leisure info (Horoscope & Cinema) Financial info (Stock & Currency) Other info (Weather & World Clock) Links (Oto, Makindo, Yahoo!, AstagaWAP!, etc.) IM3 WAP PORTAL

  18. IM3 WAP Portal Baca e-mail Links to Cars, Stock, Auctions, Emails Forex

  19. GPRS USAGE • Currently, the number of users of IM3 GPRS service is overthan 1800 users (early November 2001) • They come from major cities like Jakarta, Semarang, Surabaya and Batam . • The number is increasing, following the IM3 coverage area development

  20. IM3 Products Overview

  21. IM3 TECHNOLOGY Handset : Phase 2 (voice, SMS, IN features) Phase 2+ (WAP, GPRS, SIM Tool Kit, Bluetooth) IN SMSC VMS Evolusi 3G SMS UMS WAP GPRS Mobile Portal Computer

  22. GSM SIM Card 64 K • Phone Book 250 • Sim Tool Kit dengan M3 Access • Bisa Internet melalui GPRS dan WAP

  23. IM3 PRODUCT 2001 Smart • GSM BASIC : Call Conference • Call Forwarding • SMS Based: SMS Cross Operators • M3 Access • M3 Cool Box • Voice Mail: Enhanced Voice & Fax Mail • Unified Messaging • WAP CSD: Mobile Internet (M3 WAP) • WAP GPRS: Mobile Internet (M3 WAP) • WEB: M3 Web • Electronic Payment (e-reload dan ATM BCA) • Package: Corporate Package (Bright Only) Bright

  24. Data Usage from M3 Access • M3-Access dapat digunakan untuk mengakses informasi : - news - horoscope - foreign exchange - cinema - download ring tones & logos • Total usage Sept-Nov 2001 more than 1,2 million hits • Average usage per month 400,000 usage

  25. M3 Portal (www.indosat-m3.net) • Member aktif 5360 orang (1072 F, 4288 M) • Profil member berdasar usia • 15-20 : 13.4% • 21-30 : 69% • 31-50 : 27.5% • Top pages: • IM3 Home                    : 13.67% • SMS online                  : 11.3% • IM3 Account ( login)   : 6.23% • IM3 online                    : 5.36% • Average hits per day : 96.199 (Dec’2001)

More Related