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TRM 253 Information Systems for Tourism Industry

A n overview of current developments and major issues in the field of tourism and information technology I mportance of IT for the various tourism organizations The impact of the Worldwide Web on traditional sales approaches. models of technology use

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TRM 253 Information Systems for Tourism Industry

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  1. An overview of current developments and major issues in the field of tourism and information technology Importance of IT for the various tourism organizations The impact of the Worldwide Web on traditional sales approaches models of technology use up-to-date properties of existing technologies inter-organizational systems in Turkey TRM 253 Information Systems for Tourism Industry Travel e22

  2. Effects of the Internet on customer behavior: the new travel buyer • In 1997, thousands of travel agents in USA started to disappear... • Today..More than 65% of flight tickets in USA are sold online! • more than 59 million internet users in USA went on-line last year to gather information; 395%growth from 1997to 2001 • Of that group, 25 million actually purchased travel products or services on-line, a 384% growth from 1997 to 2001 Travel e22

  3. The Internet is an ideal technology for travel. It offers a vast information resource, immediate convenience and interaction that can provide a very personal experience. As the Internet reaches to every house and business, it will find a huge market of travelers looking for information "Just Beyond their Imagination, and only a click away". • Today, Travel accounts for a nearly 28,5 % (almost one third) of all annual online transactionsin the world, at 150 billion usd (2006) • UK has already lost 2000 travel agents in the past 3 years, and there will be many more joining them…We are going to see fewer agents making money 5 years from now…Lots of big travel companies are going to be non-profit… Travel e22

  4. Today's challenge to all players in travel field is not in finding passengers, but in "finding profit". • International Tourism receipts reached 856 Billion usd in 2007 (WTO) • 2008 fact from USA hotel industry: 75-80% of hotel stays are not intermediated!... • According to a just September 2008 released study by Prophis eResearch, an estimated 19 million online Americans have visited one of the top ten travel 2.0 traveler community based sites such as TripAdvisor in the past 12 months. • Yahoo Travel in a recent survey indicated 61% of people go on-line for travel Travel e22

  5. WTO stats UNWTO's Tourism 2020 Vision forecasts that international arrivals are expected to reach nearly 1.6 billion by the year 2020. Of these worldwide arrivals in 2020, 1.2 billion will be intraregional and 378 million will be long-haul travellers. The total tourist arrivals by region shows that by 2020 the top three receiving regions will be Europe (717 million tourists), East Asia and the Pacific (397 million) and the Americas (282 million), followed by Africa, the Middle East and South Asia.

  6. Online-Booking Travel Portals Basically travel portals started by selling budget airline tickets over GDSs. Their interfaces (API) softwares connect to GDSs such as AMADEUS, SABRE, and make possible to check availability online & real-time.. And therefore to sell.. Next, the giant hotel database being sold inside the GDSs became their hotels section! And the same for rent-a-car and all other providers, even theater tickets! In a very short time, it was clear that those GDS rates of hotels & ren-a-car companies were NOT SELLABLE.. Now, Travel Portals start to establish their own database of hotels, car rental agencies, bus-train tickets, etc. But this time, it is their OWN database, and their OWN PRICES... Meaning, no longer the AGENT commissions...Now they are giant TOUR OPERATORS on the web... Travel e22

  7. Travel Portals : giant travel shopping centers of web.. http://www.travelocity.com http://www.expedia.com http://www.bookinturkey.com http://www.venere.com http://www.elong.net http://www.orbitz.com Travel e22

  8. IT in Tourism for the Organizations • Property Management SystemFidelio • Travel Agent Chain Management System Dominant Travel e22

  9. Beginning of IT use in tourism industry (CRS of Amadeus, Galileo, Worldspan) Basically travel portals started by selling budget airline tickets over GDSs. Their interfaces (API) softwares connect to GDSs such as AMADEUS, SABRE, etc. and make possible to check availability online & real-time.. And therefore to sell.. Next, the giant hotel database being sold inside the GDSs became their hotels section! And the same for rent-a-car and all other providers, even theater tickets! Travel e22

  10. Travel e22

  11. According to a just September 2008 released study by ProphiseResearch, an estimated 19 million online Americans have visited one of the top ten travel 2.0 traveler community based sites such as TripAdvisor in the past 12 months.

  12. Web 2.0

  13. Web 2.0 Travel e22

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