1 / 11

OUR MISSION

OUR MISSION. Avtomir . Drive is an automotive showcase featuring detailed photo sessions, beautiful pictures, and expert comments a glossy, full-color publication for successful people who have active position in life

sonja
Download Presentation

OUR MISSION

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. OUR MISSION • Avtomir. Drive is • an automotive showcase featuring detailed photo sessions, beautiful pictures, and expert comments • a glossy, full-color publication for successful people who have active position in life • latest news and reports from the world auto industry, tests, interviews with famous people, travelling and autosport events • The content of the magazine can be defined as “Cars. Trends. Events”.

  2. MAIN INFORMATION Launch April2012 Circulation20 000 copies Clean Size 210 х 297 mm Paper 57g/m2 Frequencymonthly Volume from116 pages Price per page 35 000 UAH + VAT

  3. TARGET AUDIENCE • • Men • • Age: 30 - 45 • • Financial status: high household income • Car owners

  4. HEADINGS • CARS • News:world and Ukrainian premiers of new cars, systems and engines • Exhibitions: reports from auto shows, reviews of new car models • Prior the show: reports on cars that are to be launched in the market • Exotics/Car of the future: concepts, perspective technologies • First test:detailed description of a particular vehicle to be launched in the European/Ukrainian market including info on competitors, prices and packages

  5. HEADINGS • Tet-a-tet: comparative test • Test:testing a car • Tuning • Auto sapiens: how it works - description of electronic systems of a vehicle. The material explains the purpose of this or that system in a car, how to use it correctly and effectively etc. • Bikes: all about bikes • Brand: a story behind a particular auto brand • Auto era: a story about some well-known and unusual car models

  6. HEADINGS • TRENDS • DVD: new movies and games • Gadgets: market review of new telephones, notebooks, cameras, tablets, TV-sets etc • Accessories: trendy and stylish items • Travel: stories about trips to interesting and exciting places in Ukraine and overseas. Beautiful pictures, practical advice and useful tips.

  7. HEADINGS • Routes of the world: the world’s most famous and exciting roadways that are worth driving: from Route 66 to the Georgian military road.History, impressions. • Personality:interview • Hobbies:what real men do – exotic hunting and fishing, unusual kinds of sports etc • Sports

  8. HEADINGS EVENTS Events of the month: reports from auto events classified by the DRIVE magazine as the most exciting events of the month Presentations Lifestyle: reports from movie premiers, club openings, fashion shows, etc

  9. Distribution Kyiv and Central region – 25,24% Kyiv, Zhytomir, Chernihiv, Sumy Western region – 10,22% Lviv, Lutsk, Rivne, Ternopil, Hmelnytskiy, Ivano-Frankivsk, Uzhgorod, Chernivtsi Eastern-central region – 23,01% Vinnytsya, Cherkassy, Kirovograd, Poltava, Dnipropetrovs'k Eastern region– 19,95% Harkiv, Donetsk, Luhansk Southern region and Crimea – 21,58% Odessa, Mykolaiv, Hesron, Zaporizzhya, Symferopol

  10. CONTACTS Burda-Ukraine 01033, vul. Volodymyrska101, Kyiv Elena Matushenko e-mail: e.matushenko@burda.ua Nadezhda Amyaga e-mail: n.amyaga@burda.ua Elena Kavenskaya e-mail: e.kavenskaya@burda.ua Tel.: +38 (044) 490-8363 Fax: +38 (044) 490-8364

More Related