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Social Media Management & Monitoring

IIMnet Ventures Shared Services Group (SSG) Presents. Social Media Management & Monitoring. Contact : Rakesh Kumar : +1-201 282 8030 rakesh.kumar@iimnet.com Manjunath Mallesh : +91-9739291034 manjunath.mallesh@iimnet.com Winny Patro : +91-99874 87554 winnypatro@iimnet.com.

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Social Media Management & Monitoring

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  1. IIMnet Ventures Shared Services Group (SSG) Presents Social Media Management & Monitoring Contact: RakeshKumar : +1-201 282 8030 rakesh.kumar@iimnet.com ManjunathMallesh : +91-9739291034 manjunath.mallesh@iimnet.com WinnyPatro : +91-99874 87554 winnypatro@iimnet.com

  2. We are on a mission to help ‘growing businesses’ drive meaningful business outcomes through social media marketing & monitoring services…….

  3. Why? Social Media Management helps you to meet key business 0bjectives • Reduce customer acquisition cost • Increase customer engagement • Retain borderline customers • Manage better customer relationships • Reduce SG&A costs and increase operational efficiencies • Gather valuable feedback and insights So what’s stopping you?

  4. Challenges Social is difficult to measure because.. • Social Media Conversations happen in real-time • It involves massive amount of content on disparate platforms • It happens at the tip of the funnel • Conversion tracking requires analytical due-diligence

  5. Where are you? Inflated Expectations or Plateau of Productivity in Social Media Graph? We help businesses move from ‘trough of disillusionment’ to ‘Plateau of Productivity’

  6. What we do Create value at each customer touchpoint

  7. Phase 1: Create Social Media Strategy Roadmap Phase 1 (2 weeks) : • Gather & Analyze your current marketing data (primarily from social media platforms – facebook insights, twitter data, blog response etc.) • Understand your marketing needs to map with social media initiatives • Prepare a social-media road-map for 3/6/9/12 months with associated KPIs in consultation with your marketing & business development team

  8. Build / Fine Tune your brand on Social Media Platforms as per industry best practices Phase 2: Execute Phase 2( 6-8 weeks) : • Establish/Fine-tune your business branding on major social platforms, viz. Facebook, twitter, google+, YouTube, blogger/WordPress & Others • Facebook: Optimize current page to facebook timeline standards, provide quantitative & qualitative analysis of conversations – type of posting, subsequent impact, reach etc. to optimize future interactions on your facebook page • Google + : Connect Google+ page to your website to increase higher search rankings • Twitter: Build/Customize twitter handle for managing customer relationship better • Blog : Create blog content in alignment with your company offerings & customer needs • Provide detailed facebook Insight analysis • Create facebook app to auto-register on your portal • Create YouTube channel in alignment with your brand • Create a dedicated 1000+ ‘super-user’ group to help you in: • Developing and refining ideas for new products and services • Getting a better sense of the day-to-day customer experience • Better understand customers collective psyche and their real needs

  9. Phase 3: Ongoing Social Media Management & Monitoring Lead Generation to Conversion Engagement for Repeat Business We help businesses, through Social Media CRM, to Generate Leads & meaningfully engage with your customers on shared services platform framework

  10. Pricing Pro & Premium on Shared Services Model * One time activity

  11. IIMnet Team Dedicated to your cause RakeshKumar is founding member at IIMnet Ventures and has 12+ years of experience in Consulting, Marketing, Sales & BD. For his thought leadership he has been invited at MIT Media Labs and ITU Geneva ( UN body) to speak among industry leaders. Manjunath M, IIMnet Ventures PGDM from IIM Shillong, B. E. from PESIT, Bangalore Worked at SAP, Oracle & Cognizant Founder Co- Founder Winny Patro, IIMnet Ventures PGDM from IIM Calcutta, B. E. from GITAM University, Vizag Worked at T.I.M.E., Market Insight Consultants Co-Founder Experts at IIMnet.com Advisory Panel includes faculty of IIM Calcutta, IIM Ahmedabad, IIM Indore and Other B-Schools

  12. We are here IIMNET Ventures C-602, GayatriShivam, 90 Feet Road, Thakur Complex, Kandivli (East), Mumbai - 400101 Contacts: Rakesh Kumar : +1-201 282 8030 rakesh.kumar@iimnet.com WinnyPatro : +91-99874 87554 winnypatro@iimnet.com ManjunathMallesh : +91-9739291034 manjunath.mallesh@iimnet.com

  13. utilizing IIMnet.com Platform Organizations Private & Confidential

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