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Merchant Manual

Merchant Manual. of. Chuguoqu.com. Company Profile Company Advantages & Group Superiorities Analysis & Conclusion of China Outbound Tourism Market How to J oin us Contact Information. Contents. I. Company Profile. "Chuguoqu.com", which means "Going abroad", is an advanced

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Merchant Manual

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  1. Merchant Manual of Chuguoqu.com

  2. Company Profile Company Advantages & Group Superiorities Analysis & Conclusion of China Outbound Tourism Market How to Join us Contact Information Contents

  3. I.Company Profile "Chuguoqu.com", which means "Going abroad", is an advanced E-commerce platform meticulously created and designed by Xiamen Huanlian Network Technology Company which is fully owned by China Holidays Travel Group (Holding) Pty Ltd.

  4. It's a pioneer O2O model comprehensively developing the China Outbound Tourism (O2O, Online to Offline; purchase Online whilst consume Offline). We devote ourselves to beThe most closed "Virtual Tour Guide" for consumers;The most efficient "Virtual Merchant Distributor" for merchants.

  5. Ⅱ.Company Advantages & Group Superiorities. a.Company Advantages

  6. Professional Product Packaging • We have a professional designers team who will package your products and amplify the selling points to attract more consumers focuses.

  7. Online Payment Function • Cooperating with Alipay(Chinese Paypal), our online payment function will allow consumer to partially or fully pay their orders online directly. This makes the payment easily and enhances the booking conversion rate.

  8. Product Evaluation System • Bringing in the transparent consumer review function. The website will sort the products by the rule of consumer reviews, from positive to negative.

  9. Founded in 1999, in the last decade China Holidays Travel Group has already attracted more than 800,000 tourists travelling around the world. Nowadays, China Holidays has become the world's leading OTA and tourism wholesaler for inbound China.

  10. Ⅱ.Company Advantages & Group Superiorities b. Group Superiorities Mr. Shao Qiwei, the Director of China National Tourism Board, had granted interviews to the senior management team of China Holidays for times, and highly praised the contributions that China Holidays has made for the China Inbound Tourism industry.

  11. Relying on the more than 10 years' oversea inbound China tours experience, China Holidays has accumulated the enriched financial resources and a great deal of Chinese local tourist suppliers including Beijing, Shanghai, Guangzhou and other main cities in China. All these had built up an abundant and solid foundation of tourist recourses for "Chuguoqu.com".

  12. Market Strategy Map

  13. ThreeFully Owned Subsidiaries of China Holidays Travel China Holidays Travel Group (Australia) Pty Ltd IATA Number: 02321605 ABN: 78 086 129 473 TCF No.: 7300 Travel Agents License: 2TA4910 China Holidays Travel Group (Australia) Pty Ltd is a fully paid member of the Travel Compensation Fund (TCF). This protection scheme provides all of our customers with peace of mind - knowing that you are dealing with a reputable and financially secure organization.

  14. China Holidays Travel Group (NZ) Ltd IATA Number: 2434415-4 China Holidays Travel Group (New Zealand) Ltd is a fully bonded member of TAANZ (Travel Agents Associations of New Zealand). This protection scheme provides all of our customers with peace of mind - knowing that you are dealing with a reputable and financially secure organization China Holidays Travel Group (UK) Ltd IATA Number: 91284384 ATOL Number: 10465

  15. Weighing anchor from China, Chguoqu.com will fleetly become the No. 1 Site for China Outbound Tourism.

  16. Ⅲ. Analysis &Conclusion a. Analysis of ChinaOutbound Tourism (tourist volume & consumption capability)

  17. 1. General Status of China Outbound Market • During the years of 2005-2009, the touist volume had already be 60% of the volume for last 15 years. • The volume of China outbound market in 2011 is 70.25 million. • Estimated by China National Tourism Board, this volume in 2015 will be inreased to 100 million.

  18. 2. Tourist Volume and Component of China Outbound Market • Year of 2010, 57.40 million in total covering 16.64 million by GIT and 40.76 miilion by FIT. • Year of 2011, 70.25 million in total covering 20.21 million by GIT and 50.04 miilion by FIT.2

  19. After 2012, the annual consumption value for Chinese during their staying in Australia will be up to 3.5 billion AU Dollars (23.2 billion Chinese Yuan). • In 2008, 360,000 visitors consumed 22 billion AUD. • In 2017, 956,000 visitors will consume 54 billion AUD. • 3. Relevant Data on China Outbound Market (Forecast based on the data provided by Australian Tourism Forecasting Committee.)

  20. Consumption Intention The average consumption capability for Chinese inbound to AU is AUD 7,000/pp, which will mostly spend on shopping, accommodation, catering and amusement. 【Statistics from China National Tourism Board】

  21. Age & Education Background Structures of China Outbound Tourists in 2011

  22. Ⅲ. Analysis &Conclusion a. Conclusion • China, with the largest population in the world, the outbound tourism has been the main • way to spend the leisure time for the high-ranking and high-income Chinese. • The average consumption capability for Chinese inbound to AU is AUD 7,000/pp. • They mostly spend on shopping, accommodation, catering and amusement. • The consumer aged-range is mainly between 24 to 34. There is no doubt that who we bring from China are the most high-class Chinese tourism resources.

  23. Ⅳ.How to Join us

  24. Please select your most suitable business model as below

  25. Prepay Commission Model Merchant Category: Catering&Resturant and Ticket Entrance Merchant provides the mixed price products: set meal, admission fee or others. Chuguoqu.com pre-collects the commission from consumer whilst the balance price of the product will be charged by merchant on spot when they consume it. When booking created, our system automatically generates a confirmation letter for merchant so as they will know the consumer information beforehand. To be more simple,Just give us your fixed price products and email address, then we can do the business.

  26. Discounted Voucher Model Merchant Category: Catering&Resturant and Shop&Store Merchant provides the certain discount privileges. Consumer purchases e-discounted voucher from website and enjoys the discount privileges guaranteed by the merchant upon their spot consumption. Only do you need to provide the certain discount privileges and hornor it, we'll bring in unaccountable business opportunities.

  27. Merchant Category: DMC Merchant provides tour itinerary and other descriptions, Sydney Day Tour etc. Consumer prepays fully to Chuguoqu.com and enjoys tours locally. Chuguoqu.com settles payments with merchant by discussed payment duration. • Fully Pay Model Merchant provides tours and guarantees the product departure; we collect full payments; consumer enjoys locally.

  28. Ⅴ.Contact Information General Information & Inquiry Consultant: Jojo Jin Email: jojo.jin@chuguoqu.com Contract Signing Consultant: Emily Yu Email: emily.yu@chuguoqu.com Consultant: Mercedes Chen Email: mercedes.chen@chuguoqu.com

  29. Feel free to join us now, start your business miracle!

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