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The Brooks Group at a Glance

The Brooks Group provides training, market research, consulting, and instructional design services to organizations in healthcare and biotech. Our diverse client engagements and years of experience have equipped The Brooks Groupu2019s consultants with a deep understanding of the macro health environment as well as the broad micro-spectrum of business issues germane to the pharmaceutical product market segment.<br>Learn more here -<br>https://thebrooksgrouponline.com/services/healthcare-management-consulting-firm/<br>https://thebrooksgrouponline.com/services/healthcare-market-research/

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The Brooks Group at a Glance

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  1. The Brooks Group Inspiring Better Results Through Innovation: The Brooks Group Capabilities

  2. The Brooks Group At a Glance • Veteran-owned small business established in 1995 • Leaders in healthcare focused on leveraging insights, innovation, and implementation to deliver practical solutions • Registered as preferred provider with the Society for Human Resources Management as a source of Continuing Professional Education Credits • Learning eXperience Center of Excellence has over 50 years of combined experience developing state-of-the-art interactive and instructional solutions

  3. Research & Insights Learning eXperience StrategicAdvisory Services • Instructor-led training • Highly experienced Instructional Designers • Market access expertise • Job aids & infographics • Training support packages • Orientation • Adoption training packages • 3D modeling and simulation • vLearning • Curriculum design & content development • Learner measurement and Facilitation • Custom & open enrollment programs • Market drivers report • Brand value proposition • Salesforce & account management effectiveness • Equity scan • Personnel Assessment Report (PAR) • Syndicated market research • ADVOCATE:Supporting the Patient Voice • Healthcare primers • Podcasts • Emerging competencies & behaviors • Business reviews • Field visits / account calls • Live & virtual advisory boards • Global & US brand planning • Managed markets Marketing strategies • Organizational design • Executive coaching • Keynote speaking engagements

  4. Our Applied Knowledge Our diverse client engagements & years of experience have equipped The Brooks Group’s consultants with a deep understanding of the macro-healthcare environment, as well as the broad micro-spectrum of business issues germane to the pharmaceutical product market segment. Payers & Channel Generics The Brooks Group Healthcare Experience The Brooks Group Healthcare Experience The Brooks Group Healthcare Experience Biotech Aesthetics Diagnostics & Testing Pharma Medical Device & Digital Medicine OTCs

  5. Teams We Interface With Commercial: • Market Access Account Managers (National, Regional & Specialty) • Institutional Account Managers (IDNs, Systems of Care, ACOs, PCMH, Therapeutic COE) First- & Second-Line Sales Management • Specialty & Field Sales • Brand & Payer Marketing • Field Reimbursement • Sales Training & Development • Business Insights • Contracting & Analytics • Operations Medical: • Medical Science Liaisons (Therapeutic Specific & Payer Oriented) • Health Economics & Outcomes Research (Internal & External) Other: • Government Affairs • Advocacy Teams • Human Resources

  6. How We’re Different • Who you see is who you get: all training is delivered by Brooks Group senior staff with 20+ years of industry experience • Our Learning eXperience Team are best in class instructional designers, 3D modeling and simulation experts all with post graduate degrees • All programs customized to each client’s needs • We leverage our Market Research insights to enhance our training content with “Voice of the Customer” • Level I-V assessment to establish ROI for your training investment • Most recent ROIs for strategic learning & development initiatives: • 89:1 • 95:1 The Trusted Advisor Customer Relationship Model

  7. Account Management Model Research Customers andMarketTrends 2 AM ArchetypeModel 1 ACCOUNT MANAGEMENTMODEL NOTE: This image: denotes ongoingprocesses 4 PositioningStatement 5 GappingDiamond 3 Strategic Thinking PlanningProcess 8 ProjectManagement SolutionCall 6 ValueProposition 7

  8. Peter Haines Director, Business Development Peter.Haines@thebrooksgrouponline.com267.882.8627

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