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PLA-The Value and Processes When Marketing To the Corporate Sector

PLA-The Value and Processes When Marketing To the Corporate Sector. Presented By: Craig Radel-Executive Director of Strategic and Academic Alliances – Apollo Group Catrina Roitman- Associate Director – PLA and Articulation - University of Phoenix. AGENDA. Corporate Partnerships and PLA

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PLA-The Value and Processes When Marketing To the Corporate Sector

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  1. PLA-The Value and Processes When Marketing To the Corporate Sector

    Presented By: Craig Radel-Executive Director of Strategic and Academic Alliances – Apollo Group Catrina Roitman- Associate Director – PLA and Articulation - University of Phoenix
  2. AGENDA Corporate Partnerships and PLA Value of Corporate Partnerships and PLA Advertising PLA Benefits of Pre-Evaluated Materials Alternatives Methods Other Than PLA PLA Graduation Numbers (Start dates - 2000-2005)

  3. Corporate Partnerships and PLA

  4. Corporate Video
  5. WHAT IS CORPORATE ARTICULATION AT UNIVERSITY OF PHOENIX? University of Phoenix recognizes that learning can occur outside the classroom. With corporate articulation, employees/students may be eligible to earn up to 15 credits towards their associate’s degree and up to 30 credits towards their bachelor’s degree for prior training completed through their organization. A corporate articulation is an alliance between University of Phoenix and your organization, in which your organization’s in-house training programs are evaluated for potential college credit through Prior Learning Assessment (PLA).
  6. CORPORATE PARTNERSHIP AND PLA The Right Corporate Client is important and we base that on: Number of employees Strong on-boarding processes Centralized learning environment Training materials that are mandatory Large base of student who do not have their undergraduate degree

  7. Value of Corporate Partnerships and PLA

  8. CORPORATE PARTNERSHIP AND PLA Company Benefits Helps control corporation’s overhead on educational costs. Adding value and increases participation of corporate internal training programs by giving the reward of college credit as an extra benefit. Retaining employees who are eager to improve their skills with educational development. The ability to update the materials quarterly to reflect the most current training programs. Delivering the message of higher education with an effective communication strategy throughout the enterprise.
  9. Corporate Partnerships and PLA A corporate articulation not only benefits the organization, but it also benefits their employees by: Offering college-level credit and real-world education to their employees. Helping the employee graduate sooner through the PLA process and with less expense. Gives the employee the desire to improve company-valued competencies provided by their training initiatives that can increase their chances for promotion.

  10. Advertising PLA

  11. How do employees/students hear about different corporate agreements and PLA? Special Partnering Websites. Some advertise on intranet websites. Some advertise on the company website Agreements that can cross industries; Skillsoft, Element K External and Internal UOPX Websites. PLA listing of Corporate agreements on www.phoenix.edu ACE website SharePoint
  12. University of Phoenix Counselors On-Boarding Focus Groups Make it part of the Culture Marketing materials, collateral, bookmarks, articles Resource Pages Teleconferences Other Employees Student Seminars Trade Associations (SHRM, ASTD, Industry Associations) OTHER WAYS EMPLOYEES/STUDENTS HEAR ABOUT DIFFERENT CORPORATE AGREEMENTS AND PLA.

  13. Benefits of Pre-Evaluated Materials

  14. TYPES of pre-evaluated materials Corporate Agreements Apollo Quick List - Pre-evaluated Courses PONSI
  15. What are the benefits of having pre-evaluated corporate materials for PLA? More of a turnkey process for submitting to PLA, which ensures that the student doesn’t take a course they could have received credit for. Document repository (Apollo Quick List). Allows the student to strategically engage in determining their educational path and degree ready. Transparent and enhances the student’s experience and understanding of the PLA process.

  16. PLA Process at UOPX

  17. HOW THE LITERATURE IS CREATED FOR CORPORATE AGREEMENTS University of Phoenix Corporate Relations Manager Evaluator Quality Checked Corporation/Website Completed file is sent to the corporation Literature-Credit Recommendation Guide is published on external and internal website Submits all training materials from the company Evaluator awards credits based on the same criteria as Prior Learning Assessment All Files are 20% Quality Checked by an outside department
  18. HOW CORPORATE AGREEMENTS ARE INTRODUCED AND USED Training materials on Website Enrollment Counselor Academic Counselor PLA Evaluator Corporate Articulation trainings are applied to the student’s record through the PLA Department. Enrollment Counselor mentions corporate agreements when the student is interested in pursuing a degree. Academic Counselor walks the student through the PLA process after matriculated. University creates agreement with corporation and publishes the literature on the website.

  19. Alternative Methods for Credit Options

  20. ALTERNATIVE METHODS –NATIONAL TESTING AND PLA Berlitz College Level Examination Program (CLEP) College Level GED DSST (DANTES) Excelsior (aka Regents or ACT/PEP) Experiential Essays Licenses, certifications, exams, and unaccredited transcripts. * ACE and Military does not fall under the PLA buckets above
  21. EXPERIENTIAL ESSAYS 1, 2, and 3 credit essays for students Over 200 course descriptions 20% Quality Checked Possible to earn upper division and general education

  22. Overview of Department and PLA Student

  23. PLA and Articulation Staff Associate Director of PLA and Articulation 2 Supervisors Articulation Supervisor PLA Supervisor 27 Evaluators 13 PLA Evaluators 7 Corporate Articulation Evaluators 7 College Articulation Evaluators 27 Faculty Members Specialties: Communications Arts, Humanities, Management, Marketing, Physical Biological Science, Science Technology, Social Science Banking, Finance, Management, Real Estate, Healthcare, Nursing, and Agricultures
  24. STUDENTS WHO TAKE ADVANTAGE OF PLA CAEL Study Students who started in 2000-2005 and graduated in 2009 80% higher graduation rates At UOPX, average number of credits awarded per student who submit a PLA request is 6 Average age is 38 years old

  25. Questions?

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