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DIGITAL MARKETING

NIDM is the best place to learn digital marketing

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DIGITAL MARKETING

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  1. DIGITAL MARKETING Learn the best ways to use social media

  2. Digital Marketing Course WHAT WILL I LEARN? 1. Digital Marketing Basics 2. SEO (Search Engine Optimization) 3. SMO (Social Media Optimization) 4. PPC (Pay Per Click) 5. Reporting and Analysis Tools

  3. Digital Marketing Any marketing that uses electronic devices to convey promotional messaging and measure its impact. In practice, digital marketing typically refers to marketing campaigns that appear on a computer, phone, tablet, or other device. It can take many forms, including online video, display ads, and social media posts. Digital marketing is often compared to “traditional marketing” such as magazine ads, billboards, and direct mail. Oddly, television is usually lumped in with traditional marketing.

  4. SEO (Search Engine Optimization) SEO is a type of digital marketing that focuses specifically on driving a website higher in search results on sites such as Google, Yahoo, and Bing. Search engines are the most common vehicle in bringing organic (non-paid) traffic to a website, which makes SEO highly competitive: a successful strategy can bring a business a high level of exposure.

  5. SMO (Social Media Optimization) Social media optimization (SMO) is the use of social media networks to manage and grow an organization’s message and online presence. ● As a digital marketing strategy, social media optimization can be used to increase awareness of new products and services, connect with customers, and ameliorate potential damaging news. ● Various social media platforms can be used for digital marketing, including Facebook, Twitter, Instagram, Snapchat, YouTube, and Pinterest. ●

  6. PPC (Pay Per Click) PPC ( pay-per-click ), a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine's sponsored links when someone searches on a keyword that is related to their business offering.

  7. Reporting and Analysis Tools Reporting Tool: Digital Marketing Reporting At its core, marketing reporting is the process of measuring progress, showing value, and identifying actionable steps to improve marketing performance. Analysis Tool: Marketing analytics tools are software platforms that help marketers understand the health of their marketing campaigns. They may track a variety of key metrics including website traffic, page views, click through rates, or many others in order to inform a marketer of which efforts are working, which aren’t, and why.

  8. FOR FREE DEMO CLASS CALL US @ +91 9611361147 / +91 9611303057 nidmindia@gmail.com BTM, Bangalore

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