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Top 10 SEO Techniques in 2020

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Top 10 SEO Techniques in 2020

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  1. Top10 SEO Techniques in 2020 Before we begin, it’s best to start with an SEO audit An SEO audit helps identify any foundational problems affecting your SEO ranks. SEO audit. Following an SEO Audit, we recommend applying a set of priorities tailored to your business objectives that are measured using accurate KPIs. These are examples of the most impactful SEO techniques according to our research... 1.Think Mobile First 60% of internet search is performed from a mobile device. You want to cater to this user group by making sure your content is accessible and readable on all devices. 2.Write More Quality Content SerpIQ did a study showing that webpages that rank in the top 10 results have at least 2,000 words. 2,000 words. More in-depth content in your blog post = more things Google can end up ranking you for. 3.Cross-Link to Your Own Pages If you link to your most popular pages using keywords that you want to get ranked for, you start climbing the rankings. 4.Featured Snippets You want to make sure you’re using your H1 header tags properly, followed by a short snippet that describes what you’re writing about. Ranking #0 in the SERPs can increase your click-through rates anywhere from 33-100%. 5.Optimize Title Tags If your title tag isn’t appealing and people don't want to click on it, you aren’t going to rank well. How do you make your title tag appealing? Think like a human, people love Googling for “what is…” so conversational tags do best. 6.Transcribe Videos Search engines can't crawl videos yet - but they can crawl text. Transcribingyour videos will go a long way towards helping you rank higher. Google will crawl and rank a properly formatted, readable blog post that you’re promoting on social more than just a video with an unedited transcript. 7.Optimize for Voice Search With smart speakers becoming increasingly popular, users are gradually drifting to voice search. Voice search tends to be conversational, so you need content that answers all what, why, when and where questions. 8.Optimize Images Using alt tags or long description tags and actually naming your image files will greatly increase the chance that your images show up higher in results. File size matters more than you think. If you decide to trade image quality forfile size, you might be losing to other sites because their site loads faster with smaller size images. 9.Maximize Performance Google calculates your site speed based on load time of all users put together. Remember… it’s all about delivering exceptional user experience. 10.A/B Testing Multiple versions of a web page are randomly shown to users, compared against a control page (generally the current website), and then analyzed for effect. This way marketers can understand how even the tiniest changes can have a positive impact.

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