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Introduction to Social Media Workshop: Enhancing Teaching and Learning

Join the Introduction to Social Media Workshop to discover how social media can be used as a teaching and professional learning tool. Learn about social media awareness, professional growth, and experiences for students. Explore various social media tools and their uses.

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Introduction to Social Media Workshop: Enhancing Teaching and Learning

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  1. Introduction to Social Media October 26, 2016: 4:30-6:30 Jennifer Weaver Welcome! The workshop will begin soon. Please take some time right now to configure your speakers and mic. Click the microphone icon at the top of the Audio & Video window to enter the Setup Wizard. This will help you configure your speakers and microphone. Feel free to test your microphone by using the Talk button. Remember to turn your mic off after testing!

  2. Any Questions about Blackboard Connect?

  3. Please type your full name and school in the chat box for attendance purposes • Reminders: • This session will be recorded • Participation is necessary; a microphone is preferred • Use the “Away” icon if you have to step away • Use the “Raise Hand” icon if you have a question

  4. Introduction to Social Media Participants will learn about social media as a teaching and professional learning tool. • Social Media Awareness • Social Media for Professional Growth • Social Media Experiences for Students Themes:

  5. Identify the social media tools… 2 min … you would like to learn more about … your students use (you think) … you actively use (personally or professionally)

  6. Social Media Awareness

  7. What is Social Media?

  8. What is Social Media? Miriam-Webster: “forms of electronic communication through which users create online communities to share information, ideas, personal messages, and other content.”

  9. Why do People Use Social Media? • Connect:to build relationships with others • Collaborate:to work jointly with others for producing or creating content or knowledge • Curate:to collect, organize, and display digital resources • Publish:to display thoughts, products, information, or experiences with others

  10. Baltimore County Public Schools Social Media: General Rules of Thumb • Baltimore County Public Schools (BCPS) supports school administrators’ use of social media as a valuable tool for communicating with students, parents and the overall community. Knowing the viral nature of social media, we trust and expect our employees to use good judgment and common sense when developing and managing school social channels. • Content • Post topics of relevance to the school community, including announcements, events, news and photos/anecdotes from school activities. • Feel free to “Share” content from BCPS’s Facebook page and Twitter feed. • Whenever possible, steer clear of controversial issues. • Keep the tone positive, friendly and informed. • Cadence • Consistency is key! You don’t have to post every day, but try to establish a regular posting cadence so that fans know what to expect from your account. • Avoid going for long spans without posting as your page will quickly become irrelevant and lose fans.

  11. Baltimore County Public Schools Social Media: General Rules of Thumb cont. • Description/ Disclaimer • Include your school website and a clear description of your page’s purpose in the about section or bio • Ex: “News, information & updates from John Doe Elementary School” • Add a disclaimer that “Opinions do not reflect all of Baltimore County Public Schools” as well as a statement reserving the right to remove inappropriate content posted on the page. • Photos/Video • In general, school administrators are free to post appropriate photos and video taken at school. Use good judgment when posting photos and make attempts to ensure students on the Opt Out list are not included in posts. • If a parent expresses concern about a photo or video posted, use your judgment in taking it down. It’s often better to remove it than to cause uproar. • Handling Negative Posts • Negative posts come with the territory in the social space. • Take care to respond to negative posts evenly. If the issue warrants further discussion, express understanding and immediately direct the person to a more appropriate avenue. Give them a specific office/position to call or email. • Avoid lengthy, controversial discussions in social forums.

  12. Associate your account only with other professionals and professional organizations. • Check the opt-out forms on file for students before sharing their name, image, or intellectual property. If possible, take the extra step to seek parental permission before inclusion. • Stay away from controversial or politically charged commentary. • Inform your supervisor of your professional social media presence. Teacher Best Practices Keep personal and professional accounts separate. Either create two accounts per tool, or use different tools for different purposes. Make sure your account name and avatar are professional. Never friend/follow a student. https://bcpsodl.pbworks.com/Social%20Media%20Guidelines

  13. Quick Start Guide

  14. Q&A Time

  15. Social Media for Professional Growth

  16. Can You Name these Tools?

  17. 5 min Explore these BCPS accounts: what is their purpose? 4, 10, 16, 22 1, 7, 13, 19 facebook.com/BaltCoPS instagram.com/teambcps 5, 11, 17, 23 2, 8, 14, 20 flickr.com/photos/bcps twitter.com/BaltCoPS 3, 9, 15, 21 6, 12, 18, 24 deliberateexcellence.wordpress.com vimeo.com/bcps

  18. 8 min Record your Observations

  19. Instagram instagram.com/teambcps

  20. Twitter www.twitter.com/BaltCoPS

  21. WordPress deliberateexcellence.wordpress.com

  22. Facebook www.facebook.com/BaltCoPS

  23. Flickr www.flickr.com/photos/bcps

  24. Vimeo vimeo.com/bcps

  25. Q&A Time

  26. Social Media Experiences for Students

  27. P21 Framework for 21st Century Learning Information, Media and Technology Skills:  Today we live in a technology and media-suffused environment with: access to an abundance of information rapid changes in technology tools, and the ability to collaborate and make individual contributions on an unprecedented scale. To be effective in the 21st century, citizens and workers must be able to create, evaluate, and effectively utilize information, media, and technology. http://www.p21.org/about-us/p21-framework

  28. How can your students experience social media safely? Grades 1-5

  29. Resources BCPSODL.PBWORKS.COM

  30. Q&A Time

  31. Reflect • Which one tool would you most like to begin using in your teaching and learning? • What educational purpose does that tool fulfill? • What next steps do you need to take in order to begin using that tool?

  32. More Information BCPSODL.PBWORKS.COM

  33. Thank you! • Please type your full name in the chat box once again • Please complete the workshop survey (which will be emailed to you) in the next 24 hours • If you are enrolled in Digital Learning University, complete a reflection within 10 school days (November 10) and email it to DLU@bcps.org • Email me any time with questions! jweaver@bcps.org

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