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Target

Target. K hadija Mertban Chrissy Lei Bo Ram Kim. Discount Retailer. Selling Grocery Vegetable/Fruit Clothing/Toy Health and Beauty Product Electronics Furniture Help shopping Guest. Stores. Team Members. Revenue. 361,000(2013). $ 72.6 billion(2013).

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Target

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  1. Target Khadija Mertban Chrissy Lei Bo Ram Kim

  2. Discount Retailer • Selling • Grocery • Vegetable/Fruit • Clothing/Toy • Health and Beauty Product • Electronics • Furniture • Help shopping • Guest

  3. Stores

  4. Team Members Revenue 361,000(2013) $ 72.6 billion(2013)

  5. Operation Worldwide

  6. Target Canada Co. Present 127 Stores Acquisition of Most Zellers Stores 2013 1st Store Headquarter 2012

  7. Headquarters 1000 Nicollet Mall Minneapolis, Minnesota 55403 USA

  8. President Gregg Steinhafel MBA (1979) Merchandising & Operating (1979~1999) President(1999~present)

  9. History Dayton Dry Goods Company(1902) 1st Target(1962) News paper advertisement(1975) $ 1 billion(1979) Gift cards(1999) Target Canada Co.(2012)

  10. High Quality Its owned and exclusive brand C9 by Champion, Archer Farms, Cherokee, Market Pantry Eco-friendly product SuperTarget : USDA certified organic produce retailer Global Sourcing Offices Vendor Qualification Assessment Factory Evaluation

  11. Design Logo: Bull’s-eye Red color: noticeable & attractive Store Environment lowering ceiling & widening aisles Famous designers/ architect Michael Graves-- housewares, home décor Liz Lange—Liz Lange Maternity

  12. Marketing Strategy Advertisement Promotion (coupon) Online(Target.com) Target Credit Card(RED Card)/Debit Card Gift Card

  13. Help Communities • Donate money • 5% of profit ($4 million/week) • Education • Museum (free day) • Volunteer • Help children read • Clean environment • Work international

  14. Data Breach Customer Data Stolen(Nov. 27 – Dec. 15) Credit/Debit Card Records Name/Address/Phone Number/E-mail Address Efforts to Restore Faith Apology: 10% discount(Dec. 21,22) Transparency Free Credit Monitoring Financial Services Information Sharing & Analysis Center

  15. Any questions?

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