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Ice Age 3 Non-gaming Content Package

Ice Age 3 Non-gaming Content Package. Nostromo ICT brings Ice Age 3 non-gaming content to your mobile!.

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Ice Age 3 Non-gaming Content Package

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  1. Ice Age 3 Non-gaming Content Package

  2. Nostromo ICT brings Ice Age 3 non-gaming content to your mobile! Ice Age 2: The Meltdown, the animated movie produced by 20th Century Fox, released in March 2006 made lifetime gross revenues of over $650 million, which makes Ice Age 2 one of the biggest animated movies of all time. Ice Age 3 is going to be released worldwide in July 2009 and is destined to be one of the biggest movies of this year!

  3. Content Portfolio • Wallpapers: 8 pcs • Promo wallpapers: 2 pcs • Themes: approx. 3 pcs • Containing Ice Age 2 content! • Wallpapers: 10 pcs • Truetones: 3 pcs • Videos

  4. Content Samples – Wallpapers Ellie Scratte Sid with baby dinosaurus Buck (samples may differ from the final product)

  5. Content Samples – Promo Wallpapers These wallpapers are dedicated for free distribution – ideal for promotional activities of the partner! Scrat & Scratte Scrat (samples may differ from the final product)

  6. Content Samples – Themes (samples may differ from the final product)

  7. Content Samples – Wallpapers (Ice Age 2) Diego Diego Manny Manny Scrat Scrat Scrat Sid (samples may differ from the final product)

  8. Key Selling Points • The power of the brand and the film franchise • High quality content, incl. themes - the most revenue driving type of non-gaming content • Dedicated web and WAP portals available • Nostromo has an exclusive license to Ice Age 3 non-gaming content in Central and Eastern Europe, incl. Russia/CIS • Co-marketing opportunities with the release of Ice Age 3 movie • Mobile game coming from Glu, Nostromo co-ordinates launches with Glu • Mass market impact

  9. Target group • Attractive to all ages • Fans of animated movies • Families • Female 60% / Male 40%

  10. Timing • Content availableapproximately 3 weeks before the movie premiere • Dedicated portals launched not later than 10 days prior to the movie premiere • Dates of premieres in some CEE countries: • Russia: July 1st, 2009 • Bulgaria: July 1st, 2009 • Estonia: July 1st, 2009 • Czech Republic: July 2nd, 2009 • Romania: July 3rd, 2009

  11. Contact Jindrich Jira Content Manager Nostromo ICT s.r.o.Jeseniova 1164/47 130 00 Prague 3 Czech Republic (T): +420-222-592-655(F): +420-271-774-524(M): +420-602-561-400 jira@nostromo.cz

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