Corporate Social Responsibility

Mar 28, 2019

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TEDCO Survey – Brief report. Corporate Social Responsibility. Doug Scott dscott@tedco.org. Conclusions . Primary function: Brand and reputation management The best: Align business and CSR objectives Appeal to key business stakeholders Government, staff, customers, general public/media

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Corporate Social Responsibility

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TEDCO Survey – Brief report Corporate Social Responsibility Doug Scott dscott@tedco.org

Conclusions • Primary function: Brand and reputation management • The best: • Align business and CSR objectives • Appeal to key business stakeholders • Government, staff, customers, general public/media • Choose partners carefully to align with stakeholders’ interests • Use a wide variety of tools • Volunteering/staff time, gifts, finance, contracts

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