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Feasibility analysis of MOS burger online ordering system

Feasibility analysis of MOS burger online ordering system. Advisor: Dr. John Group members : Monica 79825011 Morgan 79825012 Go south 79825014 Champ 79825016. Outline. 1 . MOS’ Introduction

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Feasibility analysis of MOS burger online ordering system

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  1. Feasibility analysis of MOS burger online ordering system Advisor: Dr. John Group members : Monica 79825011 Morgan 79825012 Go south 79825014 Champ 79825016

  2. Outline 1 . MOS’ Introduction 2 . Feasibility Analysis of MOS OnlineOrdering System 3. The Barriers to develop online ordering system 4. The specific measurements for developingonline ordering system 5. The process of online ordering system 6. Suggestion & conclusion

  3. MOS’ Introduction • MOS Mission : • “To provide delicious meals, and bring happiness to customers” • The Meaning of MOS Mountain Ocean Sea

  4. MOS’ Introduction • Their Objective MOS provides delicious, healthy and blessed meals for customers and communities. MOS’ goal is to let their shops become the energy source for customers.

  5. MOS’ Introduction • Characteristics of Meals -The combination of flavor -Organic food-staff -Natural beef (New Zealand) -Fresh and healthy food -Waiting service -Comfortable atmosphere

  6. MOS’ Introduction • Strength (1) Shops location (2) Brand advantage (3)Expert service; great experience (4)High customer’s satisfaction & reliance

  7. MOS’ Introduction • Weakness (1) Higher price (2) Boundary of market share (3) Inefficiency problems

  8. MOS’ Introduction • Opportunity: (1) Market development (marketing methods, ex: ad ) (2) The progress of customer awareness for healthy and organic lifestyle.

  9. MOS’ Introduction • Threat: (1) More efficient service provided by Other fast-food restaurants (McDonalds; KFC ) (2) Higher price

  10. MOS(NCHU) Introduction • Location MOS

  11. MOS(NCHU) Introduction • Staffs -Casher: 2~3 -Kitchen: 2~3 (peak time: 3 ; off-peak time: 2) -Meal sending: 1 -Manager

  12. MOS(NCHU) Introduction • Seats: -Table: 30+1 L-shape -Chairs: 60~70 • Equipment -Monitor -Time-controller -Telephone ( Phone-call service)

  13. Feasibility analysis of MOS burger online ordering system • In our opinion MOS (NCHU) branch can develop online ordering system Huge Chung Hsing student consumers Convenience location to purchase Increase revenue in off-peak time The reasons for developing online order system

  14. The Barriers to develop online order system The space for dealing with online ordering To control the ordering quantity Arrangement for ordering- time period The Barriers to develop online ordering system The budget for developing online ordering system Should have online ordering discount ? The loading level of workers

  15. The specific measurements for developingonline ordering system

  16. The process of online ordering system

  17. The space and equipments for online ordering system Microphone and intercom Part of counter space to deal with online ordering Calculagraph Acoustics Exclusive computers and online ordering system

  18. Our suggestion and conclusion (1) If MOS Burger can’t handle online ordering very well, it will cause consumers’ dissatisfaction. ex: Long waiting-time; meal mistakes (2) The space of MOS(NCHU) is too small , MOS can set up a outside counter. (3) Should MOS decide everyday quota for online ordering to maintain service quality? (4) The loading problems for worker: If MOS (NCHU) apply online ordering system , how many workers should be added? (5) The overlap of customers’ needs for online ordering and phone-call ordering. (6) The limitation for internet use: It is very convenient in NCHU for online ordering but not in other location.

  19. Thank you for your listening~

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