ICO Survival Guide: Everything you need to know about it
An ICO, or “Initial Coin Offering,” uses cryptocurrency to raise capital for new ventures and projects. Each ICO features its own unique, project-specific crypto token, often referred to as an “ICO coin” or “ICO cryptocurrency,” which becomes available for public purchase when the ICO begins. When individuals buy ICO coins, they are functionally investing in the project. The idea behind an ICO is to get a high number of people to participate, raising as much capital as possible by distributing the tokens through blockchain technology among a wide variety of supporters.
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