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Digital Marketing

Digital Marketing- SEO

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Digital Marketing

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  1. DIGITAL MARKETING MARKETING CONFERENCE Digital Marketing Freelancer in Kochi Stages in SEO

  2. What is SEO? Why is SEO Important? 
 
❖ SEO stands for “search engine optimization”. In simple terms, SEO means the process of improving your website to increase its visibility in Google. More organic traffic: SEO helps to generate organic traffic, which is traffic that comes to your website through search engines rather than paid advertising. ❖ Improved brand awareness: By ranking higher in SERPs, you can increase brand awareness for your company. This is because people are more likely to remember brands that they see regularly. ❖ Long-term results: Unlike paid advertising, SEO provides long-term results. Once you have optimized your website for search engines, you can continue to reap the benefits for years to come. ❖

  3. TYPES OF SEO 01 Technical SEO 02 on-site SEO 03 Off-site SEO 
 On-site SEO optimizes your website's content and elements to improve search rankings. This includes using relevant keywords, high-quality optimizing technical elements, and enhancing user experience. By doing this, you attract more organic traffic, engagement, and boost your brand image. 
 Off-site building authority and trust through actions outside your site. This includes gaining fostering brand mentions, and engaging on social media. By doing this, you improve search engine rankings, qualified traffic, and boost brand visibility. SEO your focuses on website's engine Technical SEO optimizes your website's structure and code to help search understand, and rank your pages better. It's like building a strong foundation for your SEO success! creating content, engines find, backlinks, attract improve

  4. How Does SEO Work? Crawling: Search engines use bots to discover your website. Indexing: They add your website to their database. Ranking: They rank your website based on relevance to search queries. Serving results: They show your website in search results. Monitoring and adapting: You track your website's performance and adapt your SEO strategies. 


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