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Social Metadata 2014 Visualizer Tool

¬¬¬This comprehensive Excel template includes: <br>• A dynamic visualization tool within Excel with the latest social sharing screenshots <br>• A template for the code and where to drop in your new content <br>• Helpful links and validation tools for each social network from top industry leaders like SEO Moz.

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Social Metadata 2014 Visualizer Tool

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  1. Social Sharing Metadata Visualizer Tool Campaign Name: Campaign URL(s): 1) Fill in middle section below with content 2) Preview formatting to the right 3) Paste final copy into code tab for your website Social Site Max. Characters Text to be displayed on the social media sites Characters Remaining Facebook Title This is your header copy. 14 This is your header copy. This is where your description text goes (i.e. I just did something and now you should too). Facebook Text (159 char) This is where your description text goes (i.e. I just did something and now you should too). 67 Facebook recommends your image be at least 1200x630 pixels. This is just a test to see how many characters I can write in this tweet so I can put it in the unfunnel template. I guess this is about it. Twitter Text (140 char) 0 This is just a test to see how many characters I can write in this tweet so I can put it in the unfunnel template. I guess this is about it. Designed to make your SEO efforts future-proof, this step- by-step Google SEO template uses an approach that has only improved in ranking over time - a cheat sheet for the post Hummingbird SEO. … Designed to make your SEO efforts future-proof, this step-by-step Google SEO template uses an approach that has only improved in ranking over time - a cheat sheet for the post Hummingbird SEO. … Linked-In (200 char) 6 Google will just take your image and title, the only copy is added by the user. Google+ N/A Share This (117 char) I just did something really great and want to share it with you! I just did something really great and want to share it with you! 53 Email Put anything you want but to be safe, stick to text-only content to ensure it works across all email clients. (no character limit) N/A ©  Copyright  2014  Unfunnel.com  LLC

  2. This  code  goes  on  you  page  between  the  <head>  tags: <6tle>Page  Title.  Maximum  length  60-­‐70  characters</6tle>   <meta  name="descrip6on"  content="Page  descrip6on.  No  longer  than  155  characters."  />     <!-­‐-­‐  TwiIer  Card  data  -­‐-­‐>     <meta  name="twiIer:card"  value="summary">     <!-­‐-­‐  Open  Graph  data  -­‐-­‐>     <meta  property="og:6tle"  content="PUT  YOUR  TITLE  HERE"  />     <meta  property="og:type"  content="website"  />    (This  could  also  be  "ar6cle")   <meta  property="og:url"  content="  hIp://www.yoursite.com/"  />   <meta  property="og:image"  content="hIp://www.yoursite.com/yourimagename.png"  />   <meta  property="og:descrip6on"  content="PUT  YOUR  DESCRIPTION  HERE"  />       <!-­‐-­‐  Google  Authorship  and  Publisher  Markup  -­‐-­‐>     <link  rel="author"  href="  hIps://plus.google.com/+YOURNAMEHERE/posts"/>   <link  rel="publisher"  href=”  hIps://plus.google.com/+YOURNAMEHERE"/>     <!-­‐-­‐  Schema.org  markup  for  Google+  -­‐-­‐>       <meta  itemprop="name"  content="PUT  YOUR  TITLE  HERE">     <meta  itemprop="descrip6on"  content="PUT  YOUR  DESCRIPTION  HERE">     <meta  itemprop="image"  content="hIp://www.yoursite.com/yourimagename.png">     <!-­‐-­‐  TwiIer  Card  data  -­‐-­‐>     <meta  name="twiIer:card"  content="summary">     <meta  name="twiIer:site"  content="@YOURNAME">     <meta  name="twiIer:6tle"  content="YOUR  TITLE  HERE">     <meta  name="twiIer:descrip6on"  content="PUT  YOUR  DESCRIPTION  HERE">     <meta  name="twiIer:creator"  content="@YOURNAME">     <meta  name="twiIer:image"  content="  hIp://www.yoursite.com/yourimagename.png">    

  3. Source:  http://moz.com/blog/meta-­‐data-­‐templates-­‐123 Tools  for  tes*ng  and  approval     A.  Twi5er  Valida*on  Tool     h:ps://dev.twi:er.com/docs/cards/valida>on/validator     Before  your  cards  show  on  Twi:er,  you  must  first  have  your  domain  approved.  Fortunately,  it's  a  super-­‐easy  process.  AIer  you   implement  your  cards,  simply  enter  your  sample  URL  into  the  valida>on  tool.  AIer  checking  your  markup,  select  the  "Submit   for  Approval"  bu:on.     B.  Facebook  Debugger     h:ps://developers.facebook.com/tools/debug     You  don't  need  prior  approval  for  your  meta  informa>on  to  show  on  Facebook,  but  the  debugging  tool  they  offer  gives  you  a   wealth  of  informa>on  about  all  your  tags  and  can  also  analyze  your  Twi:er  tags.     C.  Google  Structured  Data  Tes*ng  Tool     h:p://www.google.com/webmasters/tools/richsnippets     Webmasters  tradi>onally  use  the  structured  data  tes>ng  tool  to  test  authorship  markup  and  preview  how  snippets  will  appear   in  search  results,  but  you  can  also  use  see  what  other  types  of  meta  data  Google  is  able  to  extract  from  each  page.     D.  Pinterest  Rich  Pins  Validator     h:p://developers.pinterest.com/rich_pins/validator/     Like  Twi:er,  Pinterest  requires  an  approval  process  to  enable  Rich  Pin  func>onality.  Use  the  Rich  Pin  Validator  tool  to  test  your   data  markup  and  apply  for  approval  at  the  same  >me.     Helpful  Links:     Facebook   h:ps://developers.facebook.com/docs/opengraph/howtos/maximizing-­‐distribu>on-­‐media-­‐content    

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