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Think all users are created equal? Think again... In this free infographic, the unfunnel network takes a serious further look at the marketing power of a social influencer. <br><br>This visual guide gives you a path through a typical user journey of the marketing influencer in the modern era, from initial blog post, through twitter, Facebook and all other social paths to WordPress, and finally to where the path enables one power user to influence of over 14 million people.
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THE POWER OF THE INFLUENCER CRITERIA FOR AN INFLUENCER How fast can this person reach everyone in the network? How many people can this person reach? How many top infuencers are in their network? How often does this person connect with their networks? What percentage of the people do they directly message? KEYINFLUENCER PROMOTERS DETRACTORS www.unfunnel.com PASSIVES TOTAL REACH 20,000 unique visitors BLOG STORY post on website home page KEY INFLUENCER tweets story to their 2,500 followers 2.2 Million impressions TWITTER FOLLOWER posts the story on their Facebook Wall 1,200 followers = 14,020,000 1.2 Million impressions AGI LE MA RK ETI N G I N MOTI O N 10.6 Million impressions total people infuenced MAJOR BLOG picks up story, audience of 120,000 visitors