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What Are Rich Media Ads and How Are They Created

In todayu2019s digital age, brands are empowered by HTML5 technology to create advertisements with various tools that add interesting features. To create fun and playful rich media ads, there are several tips and recommended tools that can be helpful. Let us understand some common types of rich media ad formats.

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What Are Rich Media Ads and How Are They Created

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  1. WHAT ARE RICH MEDIAADSAND HOW ARE THEY CREATED? https://www.airtory.com/

  2. INTRODUCTION In today’s digital age, brands are empowered by HTML5 technology to create advertisements with various tools that add interesting features. To create fun and playful rich media ads, there are several tips and recommended tools that can be helpful. Let us understand some common types of rich media adformats.

  3. WHAT ARE THE TYPES OF RICH MEDIA AD FORMATS? Banner Ads - These ads are spacious, load quickly, and have high engagement and click- throughrates. Here are some examples of different types of richmedia adformats: Interstitial Ads - These ads perform well on mobile and have high viewability. They also have betterrecall. Expandable Ads - These ads are visually compelling and have high CPM and viewability. They have high load times due to the media content they contain, but they also have high click-through rates, engagement rates, and betterrecall.

  4. TO CREATE RICHMEDIA ADS, FOLLOW THESE STEPS: Select an HTML5 creator for rich media ad creation. Collect media specific to your rich media ads, such as images, frames, andgraphics. Keep file sizes under control by saving files in formats like JPG, PNG, orSWF. Add the necessary media to your ad creator, whether for a banner or mobile ad. Follow the user interface of the platform to guide you through the process of creating your ads.

  5. CONCLUSION To create effective rich media ads, it is vital to maintain brand alignment. Consult with a designer or expert to ensure that your ads are visually appealing and attractive enough to generate clicks. Keep file sizes in check to prevent slow page loadtimes. Moreover, create multiple versions of your ads if demographic factors such as region, geography, season, language, etc., are relevant to your targetaudience.

  6. THANKYOU

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