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Business Culture and Etiquette Around the World www.rightstarrelocations.com
International business is on the rise. Companies in the United States are pursuing foreign markets because of compelling opportunity, low cost of labour, low competition and other driving factors. But doing business in foreign markets can be rife with hurdles, many of them cultural. It’s vital that you and your team members understand the nuances and cultures native to the countries where you’re planning to do business. And don’t confuse language with culture. For example, English is the primary language of business in South Africa, India and the United Kingdom. But each of these countries features its own unique culture and its own unique way of doing things. Gaining a deep understanding of a country’s unique culture before a meeting can be the difference between success and failure in closing a deal. www.rightstarrelocations.com
India India is an emerging market, which means plentiful opportunities for doing business. Make sure that you’re on time, and be prepared for any type of negotiation to take a long time to reach completion. You’ll also encounter two artefacts from India’s time as a British commonwealth. First, be prepared to take afternoon tea — and don’t refuse it. And also be prepared for your Indian counterparts to be indirect, just as the British are. Rather than giving you a direct “no,” they will often skirt the response by promising to think about it or to try. www.rightstarrelocations.com
Finally, know that India is home to many different religions, which means the calendar is full of holidays that must be avoided when planning meetings. To plan something on a major religious holiday would go against Indian business etiquette. www.rightstarrelocations.com
Japan While Americans have a tendency to talk in order to fill gaps of silence, the Japanese are OK with the quiet. In fact, silence is a sign of credibility in Japanese business cultures. Suppress your outgoingness when doing business in Japan, especially early on in a relationship. In Japanese business culture, group unity is valued above all else. Never single out individuals as if they are different from the rest of their group in any way, including for photos, praise, questions, etc. Take plenty of business cards when doing business in Japan. Business cards are seen as important to identity. Always accept them with both hands, read them when they are given to you, and carefully place them in a business card holder or similarly safe place. www.rightstarrelocations.com
United Kingdom The British often rely on unspoken messages to maintain politeness, and the same holds true in British business culture. For example, it’s considered rude to directly end a meeting. It’s better to allude to the end of a meeting with something along the lines of “perhaps I’ve taken up too much of your time” or “I’m sure you’ve got a busy afternoon, so …” You can engage in small talk during British business meetings, but keep things more formal — sit up straight, avoid slang, and act deferentially to the Brits with whom you’re doing business. www.rightstarrelocations.com
France Formality is foremost in France. Follow French business etiquette by making sure that you wear quality business attire — a suit is a must no matter what day of the week you’re doing business. Always use your first and last name when making introductions, and call others either monsieur or madame. You can engender goodwill by using French gestures and simple French words, and also by printing one side of your business card in French. www.rightstarrelocations.com
China China is similar to Japan in many respects. As in Japan, accept business cards in China with two hands, read them briefly, and then place in a business card holder. Never speak over someone or take control of a conversation while someone else is speaking. Chinese business culture calls for lengthy speeches on specific topics, and you may find that you are also expected to give speeches from time to time. After meetings, send a brief email that recaps the encouraging aspects of the meeting as well as specific things that were agreed upon. www.rightstarrelocations.com
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