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The Seven Deadly Sins…

The Seven Deadly Sins…. Sloth Lust Gluttony Wrath Avarice Pride Envy Years ago, Harper’s Magazine asked seven agencies to create ads for the Seven Deadly Sins. They agreed. featuring. Sloth. “If the original sin had been sloth, we’d still be in paradise.” JWT.

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The Seven Deadly Sins…

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  1. The Seven Deadly Sins… • Sloth • Lust • Gluttony • Wrath • Avarice • Pride • Envy • Years ago, Harper’s Magazine asked seven agencies to create ads for the Seven Deadly Sins. They agreed... featuring

  2. Sloth • “If the original sin had been sloth, we’d still be in paradise.” • JWT

  3. “Lust. Where would we be without it?” Lust • TBWA • “All the agencies wanted lust.”

  4. Wrath • “The only emotion powerful enough both to start a war… and stop one.” • Saatchi & Saatchi

  5. Pride • The Pride Council • “Pride. The sin you can feel good about!” • Ogilvy & Mather

  6. Gluttony • Fallon for... • The Glutton Society • “Helping people make the most of themselves for over 100 years”

  7. Avarice • Santa as spokesperson • Avarice re-branded as “Greed” • The Martin Agency

  8. Envy • NW Ayer says... • “The other agencies got all the good sins.”

  9. 7 Deadly Sins • So... what was your favorite sin? • And does this prove that you can advertise just about anything?

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